Brand Editor

JR United Kingdom; London; On-site; GBP 35,000 - 65,000; Full time

Job summary

An established industry player seeks a Brand Editor to shape and elevate the brand's voice across digital and physical platforms. This role is vital in crafting compelling narratives, ensuring consistency in messaging, and collaborating with diverse teams to enhance customer engagement. The ideal candidate will have over seven years of experience in copywriting or editing, a strong grasp of SEO principles, and a passion for storytelling. Join a company that values creativity, collaboration, and sustainability, and be part of a team that champions great writing and impactful communication.

Benefits

70% employee discount

Season Ticket Loan

Cycle to Work Scheme

Discounted Gym Membership

Life Insurance

Ongoing Development

Access to online learning platform

Employee Hub

New Baby Gift

Qualifications

• 7+ years of experience in copywriting or editing for digital and print.
• Proficient in SEO and digital marketing with strong writing skills.

Responsibilities

• Guard the brand's verbal identity and ensure consistency across all channels.
• Collaborate with various teams to enhance customer experience and brand positioning.

Skills

Copywriting

Editing

SEO principles

Digital marketing trends

Narrative crafting

Teamwork

Adaptability

Education

Bachelor's degree in Communications, Marketing, or related field

Tools

Microsoft Office Suite

Adobe Suite

Job description

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Our Vision is to be admired for our craft, experience, and sustainability. Desired by our customers and loved by our people.

Today Moss is more than a menswear brand, we are ‘Styling individuals for moments that matter’. We’re not just for men on their big day – we’re for everyone, all the time. Whether they need to hire a one-off outfit, elevate their daily wardrobe, or create a custom piece, we’re by their side with over 170 years of tailoring know-how and considered clothing made for life as we all live it now.

Our shared values encourage us to Trust our colleagues to think Creatively and plan for the sustained growth and development of Moss. For us this is about working Collaboratively and using Agility to achieve success, whilst leaving a positive impact. Embracing our core values and behavioral competencies strengthens relationships with our customers and colleagues.

Purpose of the Role:

Responsible for the words that bring the brand and product to life, the Brand Editor delivers a compelling and consistent verbal identity across the store and digital experience.

Key Responsibilities:

1. Act as guardian for the verbal identity of the brand. First point of contact (and final word) on all copy and messaging.
2. Work with stakeholders in creative, buying, marketing, HR, L&D and Retail Ops to embed our TOV and amplify our customer experience, brand positioning and commerciality.
3. Direct internal and external comms for consistent and authoritative voice and positioning.
4. Lead content owners to land stories in the most effective and engaging format on their channels, aligning with the brand’s visual strategy and the wider menswear landscape.
5. Manage and nurture copywriter and brand comms writer to deliver best-in-class copy and editorial, bringing our TOV to life on every customer touchpoint.
6. Develop the language and narratives that set the tone and identity for marketing activity – and set directives for how to land them across our platforms.
7. Lead on how copy and content feeds into the customer experience, working with Ecomm and customer service teams.
8. A champion for great writing at Moss, supporting the whole business to confidently deliver it.

What You'll Need to Succeed:

Technical:

1. A senior copywriter or editor with at least seven years' experience in-house, in an agency role or as a freelancer writing for both digital and print.
2. A subject matter expert, able to advocate for the value of well-written and consistent brand language.
3. Excellent writing and editing skills with a keen eye for an editorial angle. You’ll be hands-on to support the copy team’s workflow, and adept at pulling others’ copy into shape.
4. Proven ability to adapt and work at pace, managing multiple projects simultaneously.
5. Commercially minded with a solid understanding of SEO principles and digital marketing trends.
6. PC/mac literate and proficient in Microsoft Office suite and Adobe.

About You:

1. Adept at crafting narratives that connect deeply with audiences, leveraging a natural storytelling ability and a keen understanding of cultural lexicons to engage and inspire both customers and colleagues.
2. Demonstrates a strong capacity for teamwork and adaptability, working effectively across departments with a positive, solution-oriented approach and a commitment to excellence in all forms of communication.
3. Consistently embodies Moss's core values and behavioral competencies in daily responsibilities and interactions.

Additional Benefits:

• Employee Discount: 70% discount across all our stores.
• Season Ticket Loan: Financial support for commuting.
• Cycle to Work Scheme: Encouraging eco-friendly travel.
• Discounted Gym Membership with PureGym: Promoting physical health and fitness.
• Life Insurance: Providing peace of mind for colleagues.
• Ongoing Development: Tailored to suit your career ambitions from day one.
• Access to Moss Learning: An online learning platform for skill enhancement.
• Employee Hub: Easy access on the go to colleague benefits, recognition, wellbeing, and company updates.
• New Baby Gift: Celebrating important personal milestones of colleagues.

Additional information: Our Hybrid Work Policy requires a minimum of 4 days in the office and 1 working from home.

If you want to know more about MOSS, our people and our culture, search #LifeatMoss or TailorYourCareer on LinkedIn.