Brand Director

Austin Fraser; East Midlands; On-site; GBP 80,000 - 100,000; Full time

Job summary

An exciting opportunity has arisen for a seasoned Brand Director to join a fast-growing lifestyle brand in Manchester. This pivotal role involves shaping and executing the brand's marketing strategy, driving customer acquisition, and enhancing brand awareness. With a focus on both wholesale and retail, the position offers the chance to lead marketing campaigns and inspire a creative team. Join a dynamic environment where your expertise in brand marketing across various verticals will be valued, and make a significant impact on the brand's growth and success. If you're ready to take on a leadership role, this is the opportunity for you.

Benefits

Competitive salary

Benefits package

Collaborative work environment

Growth and development opportunities

Qualifications

• Proven track record at a Director level in lifestyle or apparel sectors.
• Strong leadership skills with the ability to manage and inspire a diverse team.

Responsibilities

• Lead the development and execution of a comprehensive marketing strategy.
• Oversee and refine the brand's identity across all platforms.
• Manage digital marketing campaigns and social media strategies.

Skills

Brand Marketing

Digital Marketing

SEO

SEM

Social Media Management

Email Marketing

Leadership

Data Analysis

Creative Thinking

Education

Degree in Marketing

Degree in Business

Job description

Brand Director | Lifestyle Brand | Manchester | Scale Up | up to £100k + Benefits
Zachary Daniels Recruitment is proud to partner with a respected and fast-growing lifestyle brand based in Manchester, known for their innovative and high-quality products. An exciting new opportunity has arisen for an established Brand Director to take the lead in driving brand growth and overseeing the marketing strategy for the company.

Position Overview

The Brand Director will be responsible for shaping and executing the brand's marketing strategy, leading all marketing campaigns, digital strategies, and brand development. This pivotal role will drive customer acquisition, enhance brand awareness, and contribute to overall business growth. With a focus on both wholesale and retail, this position offers an excellent opportunity for an experienced Brand Director with a proven track record in scaling brands.

Key Responsibilities

1. Strategic Leadership: Lead the development and execution of a comprehensive marketing strategy designed to accelerate brand growth and customer engagement.
2. Brand Management: Oversee and refine the brand's identity, ensuring consistency across all platforms and touchpoints.
3. Digital & Social Media: Manage digital marketing campaigns and social media strategies, driving growth within the online community.
4. Team Leadership: Inspire and mentor the marketing team, fostering a collaborative and creative environment.
5. Data-Driven Decision Making: Utilise data insights to optimise marketing efforts and measure ROI.
6. Budget Management: Oversee the marketing budget, ensuring resource allocation for impactful initiatives.

Key Skills and Experience

1. Proven track record at a Director level, ideally within lifestyle or apparel sectors.
2. Expertise in brand marketing across various verticals, including content creation, SEO, SEM, social media, and email marketing.
3. Strong leadership skills, with the ability to manage and inspire a diverse team.
4. Creative and strategic thinker with a hands-on, results-oriented approach.
5. Experience in scaling brands, particularly in an SME or owner-led business environment.
6. Excellent interpersonal skills, with the ability to influence stakeholders and take them on a journey.
7. A degree in Marketing, Business, or a related field.

What's In It for You?

1. An exciting opportunity to shape the future of a dynamic lifestyle brand.
2. Competitive salary and benefits package.
3. A collaborative, creative work environment that fosters growth and development.

If you're a senior marketer with proven experience in scaling brands and looking to take on a leadership role, the Brand Director position offers a fantastic opportunity to make a significant impact.

BBBH32953