Brand Design Strategist

TipTopJob; West Midlands; On-site; GBP 55,000 - 85,000; Full time

Job summary

The Brand Design Strategist role at TipTopJob in the United Kingdom offers a unique opportunity to shape brand experiences across automotive programs. You will translate strategy into practical design direction and partner with cross-functional teams to ensure consistency and impact.

You will lead messaging and visual principles, align outputs to business goals and timelines, and drive high-quality delivery while maintaining brand integrity across touchpoints.

Qualifications

• Experience in brand strategy, creative direction, or brand design within automotive or related industries.
• Excellent communication and the ability to influence stakeholders.
• Strong attention to visual consistency and brand integrity.
• Ability to work collaboratively across disciplines and manage priorities.
• Proactive, organized approach in a fast-moving environment.

Responsibilities

• Translate brand strategy into practical design direction for real-world automotive experiences.
• Partner with cross-functional stakeholders to ensure brand consistency across materials and touchpoints.
• Develop and refine brand messaging and visual principles for teams to apply.
• Support project planning by aligning creative outputs to business goals, timelines, and quality standards.
• Evaluate and improve brand coherence by reviewing work against agreed standards.
• Contribute to continuous improvement by capturing learnings and recommending next steps.

Skills

Brand strategy

Creative direction

Brand design

Cross-functional collaboration

Communication skills

Job description

Automotive / Brand Creation

Competitive Salary Plus Benefits

Ready to make your mark in automotive design? The Brand Design Strategist role offers a fantastic opportunity to shape brand experiences, influence key creative decisions, and drive clear, compelling strategy within the automotive industry. If you enjoy turning ideas into direction, collaborating with talented teams, and elevating design impact, this Brand Design Strategist position could be your next career move.

As a Brand Design Strategist You Will

• Translate brand strategy into practical design direction for real:world automotive experiences.
• Partner with cross:functional stakeholders to ensure brand consistency across materials and touchpoints.
• Develop and refine brand messaging and visual principles that teams can confidently apply.
• Support project planning by aligning creative outputs to business goals, timelines, and quality standards.
• Evaluate and improve brand coherence by reviewing work against agreed standards.
• Contribute to continuous improvement by capturing learnings and recommending next steps.

The Brand Design Strategist Will Bring

• Strong experience in brand strategy, creative direction, or brand design within a relevant industry.
• Excellent communication skills, with the ability to explain ideas clearly and influence stakeholders.
• A sharp eye for detail and strong judgement around visual consistency and brand integrity.
• Demonstrable ability to work collaboratively across disciplines and manage priorities.
• A proactive, organised approach, comfortable working within a structured, fast:moving environment.

This Brand Design Strategist role sits within a design and engineering:focused organisation that supports automotive research and development for leading vehicle programmes and partners. With a foundation in innovation and design excellence, the company is built to help ideas become tangible outcomes. In this Brand Design Strategist role, your contribution will help bring clarity to brand direction, strengthen alignment between creative and business needs, and support high:quality delivery. The overall goal is to ensure brand identity is not just defined, but consistently expressed across every relevant touchpoint.