Brand Copywriter

Carta; London; On-site; GBP 30,000 - 35,000; Full time

Job summary

Join a dynamic team at a leading financial technology company as a Senior Copywriter. You'll tackle complex subjects to create compelling narratives that resonate with niche audiences and elevate our brand in the private market economy. Ideal candidates will have extensive experience in creative writing, a robust portfolio, and a passion for innovative marketing strategies.

Qualifications

• 7-plus years experience in creative writing, ideally with B2B focus.
• Strong portfolio demonstrating a mix of short and long-form content.
• Ability to translate complex ideas into engaging copy.

Responsibilities

• Investigate complex subject matters and transform them into engaging narratives.
• Write communications across marketing channels including ads and landing pages.
• Collaborate closely with cross-functional teams to maintain consistent messaging.

Skills

Creative Writing

Communication

Storytelling

Job description

The Company You’ll Join

Carta connects founders, investors, and limited partners through world-class software, purpose-built for everyone in venture capital, private equity and private credit.

Carta’s fund administration platform supports nearly 7,000 funds and SPVs, representing $150B in assets under administration in venture capital and private equity. Trusted by more than 40,000 companies, Carta also helps private businesses in over 160 countries manage their cap tables, valuations, taxes, equity programs, compensation, and more.

Together, Carta is creating the end-to-end ERP platform for private markets. Traditional ERP solutions don’t work for Private Funds. Private capital markets need a comprehensive software solution to replace outdated spreadsheets and fragmented service providers. Carta’s software for the Office of the Fund CFO does just that - it’s a new category of software to make private markets look more like public markets - a connected ERP for private capital.

For more information about our offices and culture, check out our Carta careers page.

The Team You'll Work With

It’s an exciting time at Carta -we’re building the world’s first ERP for private capital. Purpose-built software that transforms workflows and communication between finance leaders in startups, venture capital, private equity and limited partnerships, throughout a private fund lifecycle.

It’s also an exciting time for the brand and creative team, as we’re under new leadership with big ambitions to accelerate the business and manifest our challenger brand spirit with smart, cut-through creativity.

We’re also a cool place to work, with great people, a collegial culture, and competitive benefits.

The Problems You'll Solve

At Carta, Our Employees Set Out On a Mission To Build The Unified Platform For The Private Market Economy. We Believe That The Problems We Solve Today Unlock The Opportunities Of Tomorrow. As a Senior Copywriter On The Brand Team, You’ll Work To

• Investigate complex subject matter, designed for niche audience subsets — and transform those learnings into exciting storytelling that’s culturally sharp, audience-resonant, and conveys product value clearly.
• Write branded communications that live throughout our marketing funnel, including ads, emails, events collateral, landing pages, video scripts, product marketing materials, in-product education, and more.
• Develop robust messaging toolkits and frameworks that enable internal teams across the business to scale tonally-consistent messaging across campaigns, sales materials, events, social media, and more.
• Collaborate and build relationships with creatives and cross functional partners across the business in pursuit of work.
• Work with our Product Marketing team and Audience Managers on integrated campaigns and growth initiatives, serving as a key part of the cross-functional content process.
• Prioritize your work and communicate priorities to all stakeholders including senior management.
• Most importantly: Serve as not just a copywriter but a subject matter expert, effectively presenting and communicating your work to stakeholders across all levels of the organization.
• As a senior member of the team, you will take ownership of the copywriting strategy, including shaping, executing, and refining it to deliver compelling content that educates, excites, and cuts through the "sea of sameness" inherent to our industry. Your work will play a key role in differentiating our brand and elevating how we communicate with our audience.
  
  

About You

• You have 7-plus years experience at a creative agency or creative studio client-side, creating cut-through work for known brands (some B2B experience preferred) across media
• You’re a conceptual, big-idea thinker, a witty headline writer AND a long-form-prose perfectionist
• You’re unfazed by complexity, endlessly curious, and love to turn highly complicated briefs into effortless, engaging stories
• You have a portfolio that demonstrates all of the above
• You’re a proactive “doer” and take the initiative to hunt for the information you need in order to deliver
• You can passionately and persuasively articulate your ideas to peers and senior executives
• You’re a natural team player. You listen deeply. Participate keenly. And you’re unafraid to speak up.
• You’re passionate about creative, marketing and finding innovative ways for brands to engage
• You can thrive in a self-starting, small and highly distributed team
• You want to chase awards, but you want them to drive the business
• You live in and around London and can work 2-3 days in the office
• Your ideas are big. Your ego is not.
  
  

Disclosures

• We are an equal opportunity employer and are committed to providing a positive interview experience for every candidate. If accommodations due to a disability or medical condition are needed, please connect with the talent partner via email.
• Carta uses E-Verify in the United States for employment authorization. See the E-Verify and Department of Justice websites for more details.
• For information on our data privacy policies, see Privacy, CA Candidate Privacy, and Brazil Transparency Report.
• Please note that all official communications from us will come from an @carta.com or @carta-external.com domain. Report any contact from unapproved domains to [e-mail].

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing, Public Relations, and Writing/Editing

• Industries

  Technology, Information and Internet and Financial Services

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