Brand Content & Social Media Manager

Paragon Banking Group PLC; Metropolitan Borough of Solihull; Hybrid; GBP 40,000 - 60,000; Full time

Job summary

Paragon Banking Group PLC is hiring a Brand, Content, and Social Media Manager to join its marketing team. This full-time hybrid role involves overseeing brand expression, managing content production, and leading social media strategies, with a focus on creativity and audience connection.

Benefits

Generous holiday allowance starting at 25 days

Share Save Scheme: Buy shares at a discount annually

Profit Sharing: Receive a share of our annual profit

Pension: Up to 10% employer contribution

Family-friendly policies

Exclusive employee discounts

Volunteering days

Life assurance and accident cover

Qualifications

• Proven experience in content creation and social media strategy across multiple platforms.
• Experience in brand strategy and delivering compelling campaigns.
• Familiarity with digital analytics and marketing tools.

Responsibilities

• Oversee the creative expression of the Paragon Group Brands.
• Manage the production of all content to tell compelling stories.
• Lead social media activities, from planning to execution.

Skills

Storytelling

Creative skills

Attention to detail

Digital marketing

Social media strategy

Education

Experience or education in Marketing, Digital, or Brand roles

Tools

GA4

Hootsuite

Talkwalker

AHrefs

Meta

TikTok

Canva

Photoshop

Job description

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About The Role

Let's grow together!

We are an award-winning UK bank and a Platinum Investors in People employer, focused on growth. Our customers include savers and businesses across the UK. We leverage our expertise to help them achieve their ambitions and build a sustainable future.

If you are interested in joining a marketing team that is customer-obsessed, data-driven, and passionate about creative and innovative work, we want to hear from you! We are recruiting a Brand, Content, and Social Media Manager for our Group Marketing team. You'll work with talented and creative colleagues who enjoy driving the agenda and having fun. Check the role details and apply if it excites you!

We are flexible, inclusive, and committed to your wellbeing and potential. Let's grow together...

What you'll be doing

• Oversee the creative expression of the Paragon Group Brands, ensuring relevance, audience connection, and consistent visual and tonal representation.
• Manage the production of all content to tell compelling stories about our brand and products across various channels.
• Lead our social media activities, from planning to execution, aiming to create value.
• Strategically select media for owned, paid, and promoted activities, supported by analytics.
• Champion brand, social, and content initiatives across the Group, bringing creativity and innovation.

About You

What you'll bring to the team

• Experience or education in Marketing, Digital, or Brand roles.
• Proven experience in content creation and social media strategy across multiple platforms.
• Strong storytelling and creative skills with attention to detail in written, graphic, and video content.
• Experience in brand strategy and delivering compelling campaigns.
• Familiarity with digital analytics and marketing tools such as GA4, Hootsuite, Talkwalker, AHrefs, Meta, TikTok, Canva, Photoshop, etc.

Even if you don't meet all criteria, we encourage you to apply. We value diversity and are eager to hear from passionate individuals. If you're ready to contribute, please apply.

Further details are available in the downloadable Purpose and Performance Profile (PPP).

Working hours

This is a full-time role, Monday to Friday, 8:30 am to 5:00 pm, with a hybrid work model requiring at least 2 days in our Solihull office.

Inclusion

As a Disability Confident Employer, we ensure our vacancies are accessible. If you need adjustments during recruitment, contact our team.

What we offer

• Generous holiday allowance starting at 25 days, plus days off for your birthday, Christmas Eve, and New Year's Eve. You can buy or sell up to a week of leave.
• Share Save Scheme: Buy shares at a discount annually.
• Profit Sharing: Receive a share of our annual profit.
• Pension: Up to 10% employer contribution.
• Family-friendly policies, including parental leave and fertility treatment leave.
• Exclusive employee discounts.
• Volunteering days.
• Life assurance and accident cover.

Work-life balance and inclusion

We promote flexible working and an inclusive environment where everyone can be themselves. Our initiatives include an Equality, Diversity and Inclusion Network, employee forums, wellbeing resources, and development plans to help you reach your potential.