Brand & Campaigns Leader | Hybrid, Growth & Impact

Chester Zoo; Chester; Hybrid; GBP 36,000 - 44,000; Full time

Benefits offered by this job

Staff pass

Cycle to work scheme

Healthcare plan

Pension scheme with employer 9%+

33 days annual leave with buy/sell up1

Job summary

Chester Zoo is seeking a Brand & Campaigns Manager to lead integrated marketing campaigns, audience growth initiatives and strategic partnerships that raise awareness, boost visitation and income. Reporting to the Senior Brand & Marketing Manager, you’ll translate objectives into impactful activity, collaborate with creative, digital, CRM and guest experience teams, and use insight to optimise performance.

You’ll develop a small team, work in a hybrid model, and enjoy a supportive,

Qualifications

• Proven experience in brand, marketing or campaign management in a customer-facing organisation.
• Strong experience planning, delivering and optimising integrated marketing campaigns.
• Proven success driving audience growth, engagement, visitation or commercial performance.
• Strong brand management and audience development knowledge.
• Experience using audience insight and data to inform decisions.
• Excellent stakeholder management and cross-team collaboration.
• Strong planning and organisational skills; able to manage multiple campaigns.

Responsibilities

• Develop and deliver integrated marketing campaigns and audience growth initiatives.
• Identify opportunities using audience insight and performance data.
• Lead partnerships to extend reach and impact.
• Collaborate across teams to deliver campaigns and support shared objectives.
• Develop and mentor a small team.

Skills

Brand campaigns

Audience growth

Campaign planning

Audience insight

Partnerships

Stakeholder management

Organisation and project management

Leadership and development

Job description

Chester Zoo is seeking a Brand & Campaigns Manager to lead integrated marketing campaigns, audience growth initiatives and strategic partnerships that raise awareness, boost visitation and income. Reporting to the Senior Brand & Marketing Manager, you’ll translate objectives into impactful activity, collaborate with creative, digital, CRM and guest experience teams, and use insight to optimise performance.

You’ll develop a small team, work in a hybrid model, and enjoy a supportive,