Brand Activation Executive

PerfectTed; Greater London; On-site; GBP 22,000 - 35,000; Full time

Job summary

Join a dynamic and innovative company as a Brand Activation Executive, where you'll be the face of an exciting brand. This entry-level role offers the chance to engage with consumers directly, driving brand awareness through sampling campaigns and event support. You'll be active in the field, creating memorable experiences that showcase the benefits of matcha-powered energy drinks. With opportunities for career growth and a supportive team culture, this is your chance to make a significant impact in a fast-growing industry. If you're energetic, passionate, and ready to spread positive vibes, this role is perfect for you.

Benefits

Competitive salary

Performance incentives

Career growth opportunities

Merch and products

Supportive team culture

Qualifications

• Up to 1 year of experience in brand activation or events.
• Confident and outgoing personality with a passion for the brand.

Responsibilities

• Plan and execute sampling campaigns in various locations.
• Engage consumers and provide insights for future campaigns.

Skills

Brand Activation

Event Management

Customer Engagement

Communication

Proactivity

Education

High School Diploma

Experience in Hospitality or Events

Tools

Branded Vehicles

Job description

PerfectTed is the leading matcha-powered energy drinks brand, on a mission to spread positive energy. Our founder-led team has built the fastest-growing natural energy drink in the UK and the largest matcha brand in Europe. We are known for our innovative approach to marketing and a dynamic brand persona that resonates with a broad audience. Join us as we continue to disrupt the industry and make PerfectTed a household name.

About the Role

As Brand Activation Executive, you’ll be on the front lines of our brand, helping consumers discover the magic of PerfectTed for the very first time. Whether you’re handing out ice-cold cans in high footfall areas or serving hot matcha lattes at a yoga studio, you’ll play a key role in delivering moments of delight that drive trial.

This is a hands-on, active role that will have you constantly out and about – engaging with the public, popping up at events, and activating in the real world. It’s not office-based, though our London HQ will be your home base. You’ll need to be on your feet, on the move, and always ready to energise the people around you.

What You’ll Be Doing

Sampling & Field Activation

• Plan and execute sampling campaigns in key locations – from retailers and office blocks to parks, festivals, events and fitness studios.
• Engage consumers with infectious energy, educating them about the benefits of matcha and the PerfectTed story.
• Track and report on sampling volumes, feedback, and key insights.
• Activate PerfectTed in bold, unexpected ways – surprise-and-delight drops, flash sampling, mini pop-ups, or stunts that stop people in their tracks.
• Help turn these real-life moments into social content that fuels our brand awareness.

Event Support

• Be an energetic, reliable presence at events, trade shows, and festivals.
• Assist with setup, logistics, and pack-down, making sure every brand moment looks and feels premium and fun.

Retail & Stockist Support

• Support key retail launches with localised activations to drive footfall and visibility.
• Build strong relationships with store staff and conduct regular compliance checks to ensure shelves are stocked, POS is in place, and the brand is looking sharp.
• Gather and share feedback on customer behaviour and store performance.
• Work closely with the marketing and sales teams to align on sampling strategy.
• Share real-world insights and consumer feedback to help shape future campaigns and product development.

What You’ll Need

• Up to 1 year of experience in brand activation, events, or hospitality.
• Confident, outgoing and full of energy – you love talking to people and creating moments.
• A can-do attitude – you’re proactive, organised, and able to adapt on the fly.
• A real passion for PerfectTed.
• Comfortable working non-traditional hours (evenings/weekends) and travelling regularly.
• A full UK driving license – essential. (You will be driving branded vehicles to sampling sites or events.)
• Ability to lift boxes, set up event materials, and be on your feet and physically active throughout the day.

What We Offer

• Competitive salary and performance incentives
• More PerfectTed merch and products than you can shake a stick at
• Career growth opportunities – we’re growing fast, and so can you
• The chance to shape how the UK discovers matcha – and have a ton of fun doing it!
• A supportive, fun team culture that celebrates hustle, creativity, and good vibes

Location

Our HQ in London (Worship Street) will be your base, but you’ll spend most of your time in the field – activating across London and regularly further afield in the UK.

How to Apply

Send your CV and a short video (30–60 secs) telling us why you’d be the perfect face of PerfectTed IRL to [e-mail].

Seniority level

Entry level

Employment type

Full-time

Job function

Business Development and Sales

Industries

Food and Beverage Services