Boutique Sales Advisor

Really Wild Clothing Company; Greater London; On-site; GBP 22,000 - 30,000; Full time

Job summary

Really Wild Clothing Company is seeking a polished Sales Advisor to enhance in-store experience at Sloane Square, London. You will guide customers through luxury collections, leveraging CRM data to build client profiles and drive repeat business.

Based full-time in-store, you will maintain brand standards, manage stock and digital inquiries, and participate in trunk shows and private styling appointments to foster lasting relationships with a discerning clientele.

Qualifications

• 1–2+ years retail experience in luxury fashion.
• Experience using retail CRM systems and POS software.
• Strong verbal and written communication skills.

Responsibilities

• Deliver exceptional, personalized customer service at the boutique.
• Act as brand ambassador with knowledge of materials and heritage.
• Achieve store targets through upselling and cross-selling.

Skills

CRM experience

Upselling

Cross-selling

Retail luxury

POS software

Tools

POS software

CRM tools

Clienteling tools

Job description

We are seeking a passionate and polished Sales Advisor with a strong aptitude for client relationship management (CRM) to elevate our in-store client experience and build lasting brand loyalty.

You will be based full-time at Sloane Square, London

Key Responsibilities

1. In-Store Sales & Luxury Styling

• Deliver exceptional, personalized customer service reflective of the Really Wild brand ethos.
• Act as a brand ambassador, guiding customers through our luxury collections with deep product knowledge regarding our sustainable materials and British heritage.
• Achieve and exceed individual and store sales targets through proactive upselling and cross-selling.

2. CRM & Clienteling Champion

• Take ownership of the in-store CRM program, capturing accurate customer data and preferences to build rich client profiles.
• Drive client retention by initiating proactive outreach (e.g., personalized wishlists, new collection arrivals, private styling appointments, and trunk shows).
• Manage follow-up communications, thank-you notes, and digital clienteling campaigns via the brand's CRM tools to nurture long-term relationships.
• Analyse basic CRM metrics and footfall patterns to help plan targeted outreach events and client incentives.

3. Store Operations & Visual Merchandising

• Maintain immaculate visual merchandising standards across the boutique, ensuring displays reflect the brand’s luxury aesthetic.
• Assist with inventory management, stock replenishment, and processing click-and-collect orders or digital inquiries seamlessly.

Requirements & Qualifications

• Experience: 1–2+ years of retail experience in luxury, premium, or contemporary fashion.
• CRM & Tech Savvy: Demonstrated experience utilizing retail CRM systems, digital clienteling tools, and POS software. Comfortable capturing data organically and using insights to drive sales.
• Communication Skills: Exceptional verbal and written communication skills with a refined, professional telephone and email manner.
• Brand Alignment: A genuine appreciation for British heritage style, outdoor lifestyle, luxury fabrics (tweed, cashmere, silk), and sustainable fashion.
• Customer-Centric: Warm, engaging demeanor with a natural talent for building rapport and long-lasting connections with a discerning clientele.