Bingo Promotions Executive

tombola; Sunderland; Remote; GBP 25,000 - 35,000; Full time

Job summary

Join tombola as a Bingo Promotions Executive and be at the heart of our marketing efforts. You'll execute engaging campaigns, create compelling content, and collaborate with various teams to enhance player experiences. This full-time role offers a competitive salary and a player-first culture where your contributions matter.

Benefits

Competitive salary

Comprehensive bonus scheme

Flexible working options

Generous benefits package

Qualifications

• Experience in CRM or marketing roles in online gaming or digital entertainment.
• Proficiency in CRM tools, promo systems, and data-driven marketing.
• Strong written and verbal communication skills.

Responsibilities

• Deliver CRM campaigns aligned with player lifecycle.
• Write engaging copy for promotional channels.
• Track and analyze campaign performance.

Skills

CRM Experience

Analytical Skills

Content Creation

Collaboration

Communication

Organizational Skills

Tools

Jira

Excel

PowerPoint

Job description

Location: UK or Gibraltar (Remote considered)

Department: CRM / Marketing

Type: Full-time

At tombola, our promotions team sits at the heart of Marketing & Commercial, fuelling the fun for our players every single day. We're responsible for crafting engaging, on-brand campaigns that drive excitement, loyalty, and a great player experience.

We’re now looking for a Bingo Promotions Executive to help us plan, deliver, and optimise promotional campaigns that land with a bang—whether it's via email, push, SMS or on-site messaging. Working alongside Acquisition, Creative, Community, and Product teams, you’ll ensure our players feel valued and entertained every step of the way.

What You’ll Be Doing

• Campaign Execution: Deliver CRM campaigns aligned with player lifecycle and segment, ensuring timely and personalised messaging across channels.
• Content Creation: Write engaging and accurate copy for emails, SMS, push notifications, and onsite content that reflects our brand and speaks to our players.
• Promo Building: Collaborate with the Lifecycle and Bingo Promo teams to build, test and launch promotions using our internal promo tool.
• Cross-Team Collaboration: Work with teams across design, product, and data to ensure all promos are correctly implemented, on-brand, and trackable.
• Briefing & Coordination: Use Jira to manage promo briefs, timelines, and delivery—liaising with bingo engine, creative, and data teams.
• Analysis & Reporting: Track and analyse campaign performance, using insights to make informed recommendations for future activity.
• International Collaboration: Occasionally support bingo promotions in other regions, including Italy, Spain, Denmark, and Sweden.
  
  

What We’re Looking For

• CRM/Marketing Experience: Ideally, you’ve worked in a CRM or marketing role, preferably in online gaming, e-commerce or digital entertainment.
• Promo Knowledge: Bonus points for experience in online bingo or promo execution within a regulated industry.
• Tech-Savvy: Confident using CRM tools, promo systems, and platforms like Jira, PowerPoint, and Excel.
• Creative & Analytical: You enjoy blending data-driven decisions with creative flair to produce campaigns that perform.
• Organised & Detail-Oriented: A sharp eye for detail when building and reviewing promotional content.
• Great Communicator: Strong written and verbal communication skills, with an ability to keep multiple stakeholders aligned.
  
  

The Kind Of Person Who Thrives Here

• A positive, can-do attitude with a real passion for player experience.
• Comfortable juggling deadlines and campaign details across multiple teams.
• Proactive and curious—always looking for better ways to engage our players.
• A collaborative team player who’s always up for supporting others and sharing ideas.
  
  

Salary & Benefits

We offer a competitive salary, a comprehensive bonus scheme, and a generous benefits package. You’ll also enjoy flexible working options and the opportunity to be part of a forward-thinking, player-first culture where your ideas make a difference.

Ready to make your mark in bingo promotions?

Apply now and help shape unforgettable player experiences with one of the UK’s best-loved brands.