Bicycle Athlete Manager

JR United Kingdom; Poole; Hybrid; GBP 30,000 - 50,000; Full time

Job summary

A leading brand in bicycle care is seeking a Bicycle Athlete Manager to enhance their partnerships with athletes and teams. This role entails driving brand engagement through activation programs, managing relationships, and overseeing contractual negotiations. Ideal candidates will have a strong background in sports marketing or athlete management and a genuine passion for cycling. The position offers competitive compensation along with numerous employee perks, including hybrid working and significant discounts on products.

Benefits

33 days holiday, inclusive of UK bank holidays

Hybrid Working

Early finish on Fridays

Excellent staff discount on products

Cycle to Work Scheme

Long Service Rewards

Pension contributions

Employee Assistance Programme

Chill out areas and showers

Casual working environment

Qualifications

• Proven experience in athlete and team management.
• Strong communication skills and relationship building.
• Knowledge of the cycling category.
• Results-oriented, with a track record of hitting targets.

Responsibilities

• Serve as primary liaison for athletes and teams.
• Activate partnerships to drive brand awareness.
• Monitor success of athlete partnerships and track KPIs.
• Manage contractual negotiations with athletes.

Skills

Communication

Relationship Building

Organizational Skills

Creativity

Results-Driven

Attention to Detail

Proactive

Education

Background in Sports Marketing

Experience in Athlete Relations

Job description

Social network you want to login/join with:

Muc-Off was established in 1994 and has since risen to become a global leader in bicycle and motorcycle care. Known for our disruptive, innovative approach, we proudly partner with world-class teams and athletes across various cycling disciplines. With strong, continued growth on the horizon, we remain committed to pushing boundaries and expanding our reach across the globe. This is a rare opportunity to join a team at the heart of the cycling category and contribute to a bold future of the brand.

About the Role:

Due to our expanding presence and increasing opportunities with top-tier athletes, Muc-Off is looking for a Bicycle Athlete Manager. Reporting to the Chief Marketing Officer (CMO), this pivotal role will be the main point of contact for all athletes and teams, ensuring they are fully aligned with our brand’s values and goals. You will ensure Muc-Off is represented at the highest standard, manage activation programs, drive product visibility, and oversee all contractual negotiations. This is a hands-on, proactive role requiring someone who is highly organized and driven, with an exceptional eye for detail aligned to the ability to create outstanding relationships.

Key Responsibilities:

• Primary Point of Contact for Athletes and Teams: Serve as the key liaison for all Muc-Off athletes, ensuring seamless communication, support, and collaboration.
• Activate Key Partnerships: Work with athletes to create and execute compelling activation programs that drive brand awareness and product engagement.
• Brand Representation: Ensure Muc-Off is represented professionally and consistently by all partnered athletes, maintaining our high standards across all channels and ensure that the brand is always front of mind across our roster.
• Product Integration: Ensure that both new and core Muc-Off products are featured effectively by athletes across a range of platforms, from social media to live events.
• Performance and Delivery: Monitor the success of athlete partnerships, ensuring agreed-upon deliverables are met, and key performance indicators (KPIs) are tracked and exceeded.
• Talent Development: Build a strong pipeline for future athlete partnerships, identifying emerging talent and helping shape the next generation of Muc-Off ambassadors.
• Contractual Negotiations: Manage all aspects of contractual agreements with athletes and teams, ensuring clarity, compliance, and a win-win outcome for all parties.

What We’re Looking For:

• Experience with Athlete and Team Management: Proven experience working with athletes, teams, or ambassadors, ideally within cycling.
• Strong Communicator and Relationship Builder: You’ll need to build and maintain strong, productive relationships with athletes, teams, and internal stakeholders.
• Creative Mindset: A passion for creating unique and engaging activations that captivate our audience and showcase the best of Muc-Off.
• KPI-Driven: You should be results-oriented with a track record of hitting or exceeding targets, especially in brand engagement, product activation, or performance-based goals.
• Attention to Detail and Organisation: A sharp eye for detail, exceptional organizational skills, and the ability to manage multiple projects simultaneously.
• Proactive and Driven: Self-motivated with a results-oriented approach, continuously seeking opportunities for growth and improvement.
• A Genuine Passion for Cycling and Powersports: Muc-Off lives and breathes everything bike- and motorsport-related, and we want someone who shares that same energy and commitment.

Must-Haves

• Experience managing and nurturing relationships with athletes or brand ambassadors.
• Strong knowledge of the cycling category.
• Excellent communication and interpersonal skills.
• A results-oriented, data-driven mindset to ensure targets are met and surpassed.
• Ability to work independently in a fast-paced, dynamic environment.
• Strong organizational and project management skills.
• Willingness to travel for events and athlete engagements.
• Proven experience managing contractual negotiations and ensuring legal compliance.
• A background in sports marketing, athlete relations, or event management.
• A deep understanding of the cycling and/or motorsport community and culture.

What We Can Offer

• 33 days holiday, inclusive of UK bank holidays, plus increase with length of service
• Hybrid Working, currently 3 days in the office 2 from home
• Early finish on a Fridays
• Excellent staff discount on Muc-Off products
• Cycle to Work Scheme
• Long Service Rewards
• Pension contributions
• Employee Assistance Programme
• Chill out areas, showers and a secure area to store your bike
• An awesome opportunity to work with a local and widely recognised Brand
• Summertime hours (to allow people to get out and enjoy the sun … when it decides to appear)
• A cool, casual and fully branded-up working environment where staff indulge their passions for two wheels and fitness