BDM UK Sales & Partnerships (EV Charging)

EC Charging; Greater London; On-site; GBP 40,000 - 60,000; Full time

Job summary

EC Charging is seeking a dedicated individual for a player-manager role to execute the UK sales plan. The position centers on building and managing installer and wholesaler channels, focused on delivering KPI sales targets and growing the current customer base.

The ideal candidate will have over 3 years of experience in EV charging sales, strong commercial judgement, and the ability to operate independently while driving significant outcomes.

Qualifications

• 3+ years experience in EV charging Sales.
• Proven experience selling through partners or installers.
• Knowledge of UK EV grants (OZEV, ORCS, LEVI).

Responsibilities

• Build and manage installer and wholesaler sales channels.
• Deliver KPI Sales Targets.
• Recruit, onboard, and manage installers.

Skills

EV charging Sales

Commercial judgement

Stakeholder engagement

Sales forecasting

Public speaking

Tools

Salesforce

HubSpot

Advanced Excel

LinkedIn Sales Navigator

Asana

Job description

To execute EC Charging’s UK sales plan by building and managing installer, and wholesaler sales channels, converting repeat revenue, and growing current customer base.

This is a player-manager role focused on delivery, not strategy decks.

Key Objectives

• Deliver KPI Sales Targets
• Build and activate UK installer partners
• Establish active wholesaler / reseller partnerships
• Create repeat monthly installer-led sales

Installer Network Growth (Primary Focus)

• Recruit, onboard, and manage installers via LinkedIn, Facebook groups, and industry referrals
• Implement the EC Charging Approved Installer process (training, certification, pricing)
• Drive repeat orders from installers through margin clarity, fast support, and incentives, act as first commercial escalation point for installer questions and objections.

Direct Sales – Public & Commercial

Own direct engagement with:

• Destination charging sites (hospitality, car parks, fleets)
• Manage framework applications, pilots, and early deployments
• Convert pilots into case studies and reference accounts

Wholesalers & Resellers

• Secure initial regional wholesaler listings before national chains
• Deliver branch visits, counter staff training, and wholesaler promotions
• Build a roadmap toward national distribution in 2027

Sales Enablement & Execution

• Grant-readiness materials (ORCS / LEVI / OZEV)
• Forecast monthly unit sales and installer activity

After-Sales Alignment

• Warranty call-out process
• Installer service coverage by region
• Feedback loop from field issues into product improvements

What Success Looks Like After 12 Months

• Installers actively sell EC Charging without being pushed
• At least 2–3 strong UK case studies used in LA & CPO sales
• Monthly unit sales driven primarily through installers

Required Experience

• + 3 years experience in EV charging Sales
• Proven experience selling through partners or installers
• Strong commercial judgement — understands margins and incentives
• Self-starter who can operate without a large support team
• Knowledge of UK EV grants (OZEV, ORCS, LEVI)
• Experience working with Installers and electrical wholesalers
• Background in AC + DC charging hardware

IT & Systems Skills

• CRM Systems: Salesforce, HubSpot, Zoho CRM, or similar sales pipeline management tools
• Microsoft Office: Advanced Excel (forecasting, reporting), PowerPoint (sales presentations), Word
• Data & Sales Reporting: Sales forecasting, KPI tracking, and pipeline analysis
• LinkedIn Sales Navigator: Partner prospecting and installer recruitment
• Project & Task Management: Trello, Asana, Monday.com or similar workflow platforms

Communication & Interpersonal Skills

• Strong stakeholder engagement with installers and wholesalers
• Confident presentation and public speaking skills
• Clear and persuasive commercial communication
• Relationship building and long‑term partnership development
• Active listening and customer needs analysis

Personal & Professional Attributes

• Self-motivated and able to work independently in remote environments
• Commercially minded with strong business judgement
• Results-driven with a focus on achieving and exceeding sales targets
• Strategic problem solver with a proactive mindset
• Highly organised with strong time management skills
• Adaptable and comfortable working in fast-growing or evolving markets
• Resilient and confident when managing objections or negotiations
• Collaborative team player able to work cross-functionally with marketing, operations, and leadership

Leadership & Work Style

• Player-manager mindset with hands‑on delivery approach
• Calm and effective under pressure
• Strong accountability and ownership of results