B2B Sales Development Representative (SDR Mid-Market)

Ooodles; London; Hybrid; GBP 80,000 - 100,000; Full time

Job summary

A leading Device-as-a-Service platform in London is seeking a B2B Sales Development Representative to drive sales initiatives. This role requires 1+ years of sales experience, strong communication skills, and the ability to build long-term relationships with prospects. The ideal candidate should be tech-savvy, with a focus on results and problem-solving. This position offers a competitive salary package that can exceed £40K OTE.

Benefits

Base salary and bonus scheme

Stock options

Remote work flexibility

Collaborative team environment

Qualifications

• 1+ years of sales experience, preferably in B2B/SaaS.
• Strong communication skills via phone and email.
• Tech-savvy with knowledge of marketing technologies.

Responsibilities

• Identify, prospect, and qualify potential customers.
• Maintain accurate records of conversations in PipeDrive.
• Build long-term relationships with prospects.

Skills

Sales experience

Strong communication skills

Analytical skills

Problem-solving

Tools

PipeDrive

CRM

Job description

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B2B Sales Development Representative (SDR Mid-Market), London

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Client:

Location:

London, United Kingdom

Job Category:

Other

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EU work permit required:

Yes

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Job Reference:

db6d70558bd4

Job Views:

5

Posted:

13.08.2025

Expiry Date:

27.09.2025

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Job Description:

About this role

Are you a passionate sales hunter ready to make an impact?

Join our dynamic SDR team as one of the pioneers in our Mid-Market initiatives! You’ll play a key role in identifying, prospecting, and qualifying potential B2B clients (+50 FTEs) that can fill the pipeline and have a tangible impact to Ooodles growth.

With 1+ years of sales experience under your belt — preferably in the B2B/SaaS arena — you have a track record of exceeding quotas and are eager to dive into the world of B2B sales. Your analytical mindset and results-oriented approach mean that no task is too big or too small for you!

About Ooodles

In the UK, 5 million Small and Medium Enterprises spend a whopping GBP 4 billion every year on IT hardware, recycling less than 20% of it. Studies also show that companies lose up to 12% of payroll and productivity due to obsolete IT.

Ooodles is the UK-fastest growing Device-as-a-Service platform that enables SMEs to equip their teams with the latest tech at the click of a button. We aim to transform the way small and medium-size businesses access IT with a one-stop-shop platform, giving IT and HR teams the tools, visibility, and control they need to manage resources efficiently, optimise spending, and drive business growth.

Requirements

• Strategically identify, prospect, and qualify potential customers to spark interest in our technology and build a strong pipeline.
• Maintain accurate records of conversations and interactions within PipeDrive.
• In cooperation with the Demand-Gen Marketing team, provide feedback and help identify best practices for refining the company’s lead-generation playbook.
• Identify the needs of prospects, and suggest appropriate products or services add-ons.
• Build long-term, trusting relationships with prospects to qualify leads as sales opportunities.
• Set up meetings or calls between (prospective) customers and sales executives/senior leaders.
• Prepare weekly reports to track your progress and identify opportunities for improvement.

Experience and Skills

• 1+years of experience in sales - you have a track record of exceeding lead targets.
• Strong communication skills via phone and email.
• Proven, creative problem-solving approach and strong analytical skills.
• Strong desire and ability to move up within a sales and marketing organization.
• Tech-savvy, with a knowledge of marketing technologies (CRM, marketing automation, web analytics).
• Fast thinker, fast-executer, self-motivated, results-oriented, independent worker.
• A down-to-earth, good-humored, kind person, like everyone else at Ooodles.

Location

• London (office 1 day a week, 2 days remote and 2 days out meeting prospects).
• You must be resident and legally allowed to work in the UK.

What we offer

• A compelling package with a base salary and bonus scheme that for the right candidate can exceed £40K OTE.
• Stock options.
• An early-stage and fast-moving environment and an experienced management team.
• A friendly environment where trust, accountability, and learning from our mistakes are values cherished on a daily basis.
• Remote work with the occasional meet-up at a shared office space with the rest of the team.