B2B Marketing & PR Executive — Content Lead (Preston)

ADI UK Ltd; Preston; On-site; GBP 28,000 - 32,000; Full time

Job summary

ADI UK Ltd in Preston is seeking an experienced Marketing & PR Executive to join our growing marketing team. This varied B2B role focuses on writing, storytelling and creating content that supports commercial objectives, while taking ownership of ADI's PR activity.

You'll work with the Marketing Manager and designers to turn customer stories, projects and technical expertise into compelling marketing content across sport, retail, live events and leisure.

Qualifications

• Experience creating B2B marketing content that explains complex products clearly.
• Proven ability to write press releases and customer stories.
• Experience turning technical information into marketing content.

Responsibilities

• Write blogs, press releases, customer stories and thought leadership articles.
• Manage ADI's PR activity and build relationships with trade publications.
• Create content for LinkedIn, newsletters and internal communications.
• Produce marketing copy for brochures, proposals, presentations and website pages.
• Provide content and copy support for marketing campaigns.
• Create and manage customer newsletters and email communications using HubSpot.
• Support award entries, exhibitions and product launches.

Skills

Content writing

B2B marketing

PR & media relations

Storytelling

Tools

WordPress

HubSpot

Job description

ADI UK Ltd in Preston is seeking an experienced Marketing & PR Executive to join our growing marketing team. This varied B2B role focuses on writing, storytelling and creating content that supports commercial objectives, while taking ownership of ADI's PR activity.

You'll work with the Marketing Manager and designers to turn customer stories, projects and technical expertise into compelling marketing content across sport, retail, live events and leisure.