B2B Marketing Manager

HIVED Ltd; London; Hybrid; GBP 45,000 - 65,000; Full time

Job summary

A leading climate and logistics startup in London is seeking a Marketing Manager to drive lead generation and brand marketing. This role involves executing demand generation strategies and collaborating closely with sales to enhance market presence. The ideal candidate has 4-5 years of B2B marketing experience, particularly in high-growth environments, and is comfortable managing projects end-to-end. Join a dynamic team committed to innovation and sustainability.

Benefits

25 days of holiday allowance plus public holidays

Weekly team lunch and regular company socials

MacBook Air or Windows Laptop

Enhanced maternity/paternity/adoption policy

Qualifications

• 4-5 years of marketing experience in high-growth B2B startups.
• Proven success driving qualified leads through LinkedIn and cold email.

Responsibilities

• Design and run lead generation campaigns across LinkedIn and email.
• Plan and execute presence at key industry events.
• Collaborate on producing case studies and sales enablement content.

Skills

Lead Generation

Brand Marketing

Content & Collateral

Data & Analytics

Excellent written communication

Tools

CRM

Marketing Automation Tools

HubSpot

Job description

About HIVED

At HIVED, we’re steamrolling forward as one of Europe’s fastest growing startups, and our momentum shows no signs of slowing.

Based in London, we are a climate and logistics start-up buildingthe first fully electric delivery company designed for the ecommerce market. With our purpose-built technology, commitment to an exceptional delivery experience, and sustainability-as-standard approach, HIVED is setting a new delivery standard for retailers and consumers.

Our tight-knit team is made up of ex-Revolut, Bain, HelloFresh, ASOS, Apple and Google employees, and we are backed by some of Europe’s leading investors and VCs in climate-tech, logistics and mobility including Planet A Ventures, Maersk Growth, Pale Blue Dot VC, Eka Ventures and the British government. We’re passionate about driving innovation and redefining the future of delivery.

Role Overview

HIVED’s brand & marketing function is a lean team moving fast to build one of the biggest brands in the UK. With an exponential growth journey ahead of us, we are laser-focused on scaling our brand and positioning HIVED as a reliably better, refreshingly different parcel delivery service, as well as one of the top startups in the UK & Europe.

We are now looking to expand our team with the addition of a hands-on Marketing Manager, with a strong B2B lead generation background and 4-5 years of experience driving growth at high-velocity startups. If you know how to blend smart lead gen tactics with brand-building that earns trust and attention — this is for you.

This is a generalist role with a lead gen tilt: you’ll own and execute core demand generation strategies to drive high-quality leads into the sales funnel, whilst helping to shape how our brand shows up to the market. You’ll work directly with the Head of Brand & Marketing and collaborate closely with Sales to build a pipeline and elevate our presence in the industry.

This role is based in our Shoreditch office (located near some of the best coffee and pastries in East London)and hybrid, with three days in person required per week.

Responsibilities

• Lead Generation: Design and run lead generation campaigns across LinkedIn, cold email outbound, and events, optimising for pipeline growth and lead quality.
• Outbound Campaigns: Build and manage targeted cold email sequences and LinkedIn outreach workflows to engage decision-makers and influencers at top-tier retail brands.
• Event Marketing: Plan, coordinate, and execute our presence at key industry events from trade shows and roundtables, ensuring we stand out from and stay ahead of the rest.
• Brand Marketing: Help in ensuring every touchpoint reflects a polished, credible, and distinct brand — from campaign creative to event collateral to outreach messaging.
• Content & Collateral: Collaborate on producing case studies, thought leadership, and sales enablement content that moves prospects through the funnel.
• Data & Analytics: Track, measure, and report on campaign performance (lead volume, conversion rates, pipeline contribution), and continuously optimise for results.

Requirements

• 4-5 years of marketing experience in high-growth B2B startups, ideally in SaaS, logistics, or tech.
• Proven success driving qualified leads through LinkedIn, cold outbound email, and event marketing.
• Experience partnering with sales teams to align campaigns with revenue goals and target account lists.
• A strong sense of brand and an eye for high-quality creative — you care about how things look and sound.
• Hands-on experience with CRM and marketing automation tools (HubSpot experience is a bonus).
• Self-starter mentality: comfortable owning projects end-to-end and experimenting to learn quickly.
• Excellent written communication and copywriting skills.
• Nice to have: Familiarity with lead gen tools (e.g. Clay, Apollo) or LinkedIn Sales Navigator.

How we reward our team

• Dynamic working environment with a diverse and driven team
• Huge opportunity for learning in a high growth environment, with progression opportunities based on success in the role
• 25 days of holiday allowance plus public holidays
• Weekly team lunch and regular company socials
• MacBook Air or Windows Laptop (depending on your preference)
• Hybrid working set-up with in-person time expected at both our Shoreditch office and North Woolwich based depot
• Enhanced maternity/paternity/adoption policy