Audience Development Officer

ArtsJobs; West Midlands Combined Authority; On-site; GBP 25,000 - 30,000; Part time

Job summary

Une agence créative reconnue recherche un Audience Development Officer pour rejoindre son équipe à temps partiel. Le candidat idéal aura une passion pour le développement d'audience, une expertise en gestion de CRM et une mentalité collaborative. Ce rôle offre l'opportunité de travailler sur des projets passionnants dans le secteur des arts créatifs et de la musique.

Qualifications

• Expérience dans l'utilisation d'un CRM et analyse de données.
• Forte organisation et souci du détail.
• Passion pour l'industrie musicale et les arts créatifs.

Responsibilities

• Gérer le système CRM pour analyser l'engagement du public.
• Développer des stratégies de communication ciblées.
• Surveiller et fournir des insights sur le comportement du public.

Skills

Organisational skills

Data analysis

Attention to detail

Collaboration

Digital content creation

Communication

Tools

GoodCRM

Google Suite

Job description

Job Summary

We are seeking an enthusiastic Audience Development Officer to join our team part. You will help to develop customer relationships, streamline business processes, manage our CRM, enhance our digital presence, provide insights through data analysis and drive efficient use of our audience information.

Job Description

We are seeking an enthusiastic Audience Development Officer to join our Communications Team, part time, for 3 days a week. In this pivotal role, you will take the lead on managing our CRM system, ensuring our data is up-to-date and segmented.

Working closely with our Head of Marketing & Communications, you will help to develop customer relationships, streamline business processes, enhance our digital presence, provide valuable insights through data analysis and drive efficient use of our audience information across the organisation.

This is a brilliant opportunity for an individual who is passionate about audience development, digital campaigns and thrives in a collaborative environment.

Job Requirements

• Experience of using a CRM (GoodCRM is preferred but not required) and can analyse data
• Experience of using Google Suite or equivalent
• Strong organisational skils
• Attention to detail and can do attitude to working to tight deadlines
• Collaborative and team-oriented mindset
• Experience with website management and digital content creation
• Confidence to engage with programme participants
• Ability to build and maintain relationships with diverse clients
• Passion or keen interest in the Music Industry, Creative Arts Sector and/or Talent Development in the Region

Job Responsibilities

• Oversee and manage our new CRM system to track, analyse, and enhance audience engagement for touring, talent programmes, commission work and music releases
• Develop targeted audience segmentation and personalised communication strategies with the Communications team
• Monitor and provide insight on audience behaviour, campaign performance, and analytics
• Craft engaging and relevant content for newsletters, emails, and other communications
• Oversee website updates and ensure content is up-to-date
• Gather feedback through surveys and polls to inform strategy
• Support the delivery of events, campaigns, and special projects
• Stay informed about emerging trends in CRM management, audience engagement, and digital marketing
• Build and maintain relationships with audiences and partners
• Support in the creation & promotion of content
• Support reporting and evaluation of projects for funders
• Ensure that all data is stored in a GDPR compliant manner

Punch is an award-winning creative agency with a 22-year track record of innovative artistic programming, life-changing development and authentic community participation.