Associate Social Media Manager - YouTube

the LEGO Group; London; On-site; GBP 30,000 - 45,000; Full time

Job summary

A dynamic brand seeks a skilled social media professional to join their Global Social Media team in London. The role involves managing YouTube content strategies across various regional markets and collaborating closely with local teams. Ideal candidates will demonstrate expertise in the social media landscape, particularly YouTube, and thrive in an environment focused on innovation and community engagement.

Benefits

Family Care Leave

Life and disability insurance

Wellbeing resources and benefits

Generous colleague discount

Bonus scheme based on goals

Qualifications

• Experience working for a brand or company across YouTube.
• Well-versed in managing YouTube channels, uploads, and playlisting.
• Ability to collaborate across complex organizations.

Responsibilities

• Support social media strategy and execution across YouTube.
• Work with local market needs and support the planning of content.
• Ensure optimized uploads for content visibility.

Skills

Understanding of the social media ecosystem

Stakeholder collaboration

Hands-on experience with YouTube

Job description

Job Description

Are you passionate about social media and play? Do you thrive in influencing and implementing social experiences for local audiences?

Bring your digital expertise to our Global Social Media team to collaborate and contribute to the LEGO Group’s regional social media agenda across our YouTube channels. This is a fantastic chance to work with our Western Europe (WE), Central & Eastern Europe Middle East Africa (CEEMA) and Asia Pacific (APAC) market teams to ensure we are supporting local needs across our YouTube ecosystem - driving authentic, impactful storytelling on our channels.

There is no relocation support for this role.


Core Responsibilities

• Working as part of a specialist Global Social Media team, to support wider social media strategy, planning and execution across YouTube in EMEA / APAC
• Work closely with our Regional Social Leads, Content Managers and YouTube specialists to understand local market needs and support the planning and uploading of content
• Work closely with Social Content & Editorial Manager and wider Social Media team on localisation needs across EMEA and APAC markets
• Ensuring content uploads are always optimised – across titling, descriptions, tagging, thumbnails and playlisting – working closely with our YouTube Optimisation Manager
• Contribute to business growth, through timely implementation of YouTube content
• Support in aligning global social media strategies to local market needs, ensuring social media strategies and activations serve the needs of local Go-To-Market and Integrated Marketing rollouts
• Being passionate about internet culture, surfacing relevant local trends and reactive content opportunities
  
  
  
  

Do you have what it takes?

• Understanding of the social media ecosystem with experience working for a brand or company across YouTube specifically
• Well-versed in working across complex, matrix driven organisations
• Hands-on experience managing YouTube channels, uploads and playlisting
• Excellent stakeholder collaboration - collaborating with global partners, strategists, analysts, product managers, internal and external agencies
• Ability & willingness to travel
  
  
  
  

Applications are reviewed on an ongoing basis. However, please note we do amend or withdraw our jobs and reserve the right to do so at any time, including prior to any advertised closing date. So, if you're interested in this role we encourage you to apply as soon as possible.

What’s in it for you?

Here is what you can expect

Family Care Leave - We offer enhanced paid leave options for those important times.

Insurances – All colleagues are covered by our life and disability insurance which provides protection and peace of mind.

Wellbeing - We want our people to feel well and thrive. We offer resources and benefits to nurture physical and mental wellbeing along with opportunities to build community and inspire creativity.

Colleague Discount – We know you'll love to build, so from day 1 you will qualify for our generous colleague discount.

Bonus - We do our best work to succeed together. When goals are reached and if eligible, you'll be rewarded through our bonus scheme.

Workplace - When you join the team you'll be assigned a primary workplace location i.e. one of our Offices, stores or factories. Our hybrid work policy means an average of 3 days per week in the office. The hiring team will discuss the policy and role eligibility with you during the recruitment process.

Children are our role models. Their curiosity, creativity and imagination inspire everything we do. We strive to create a diverse, dynamic and inclusive culture of play at the LEGO Group, where everyone feels safe, valued and they belong.

The LEGO Group is highly committed to equal employment opportunity and equal pay and seeks to encourage applicants from all backgrounds (eg. sex, gender identity or expression, race/ethnicity, national origin, sexual orientation, disability, age and religion) to apply for roles in our team.

The LEGO Group is fully committed to Children’s Rights and Child Wellbeing across the globe. Candidates offered positions with high engagement with children are required to take part in Child Safeguarding Background Screening, as a condition of the offer.

Thank you for sharing our global commitment to Children’s Rights.

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