Associate Director – Qualitative – Award Winning Insight Agency

Spalding Goobey Associates; London; Hybrid; GBP 50,000 - 80,000; Full time

Job summary

A prominent agency in Central London is seeking an Associate Director specializing in qualitative research. In this role, you will lead strategic projects, manage teams, and engage directly with clients, offering an innovative and supportive work environment. This position allows you to enhance your skills and contribute to industry trends within a creative agency atmosphere.

Qualifications

• Strong background in qualitative research.
• Experience in leading large-scale projects.
• Ability to manage and mentor junior colleagues.

Responsibilities

• Leading large-scale projects from inception to completion.
• Managing project teams and supporting junior members.
• Writing proposals and acting as the primary client contact.

Skills

Qualitative research

Project management

Client management

Team leadership

Job description

Associate Director – Qualitative – Award Winning Insight Agency

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Associate Director – Qualitative – Award Winning Insight Agency

Central London (hybrid)

This multi award-winning strategic research & insights agency is seeking an Associate Director with a strong background in qualitative research. This agency offers a mixed-method approach, allowing you to work on qualitative-only projects as well as collaborate with quantitative colleagues on mixed projects.

Their work has a strong international focus, utilizing state-of-the-art solutions developed in collaboration with leading thinkers in academia, media, and other fields. The company is committed to methodological creativity and rigour, providing an excellent opportunity to expand your experience with innovative practices.

They pride themselves on approaching each project with fresh eyes, valuing clients' individual needs, and leveraging their own experience to inform each study without dictating it. They stay informed on local and international trends, always exploring new techniques.

As an AD, you will work on a diverse range of projects across sectors, including NPD, brand, communications, and customer-centric studies, with a focus on strategic insights rather than tactical ones.

This company empowers its employees with responsibility. As an AD, your responsibilities include:

• Leading large-scale projects from inception to completion
• Managing project teams and supporting junior members
• Writing proposals
• Acting as the primary client contact
• Leading project setup and planning
• Managing relationships with clients and suppliers
• Conducting fieldwork and on-site client management
• Analyzing findings and preparing reports (storytelling)
• Presenting findings to clients
• Mentoring junior colleagues
• Participating in business development and relationship building
• Contributing to industry knowledge and PR content

This role is ideal for passionate professionals who enjoy teamwork, sharing ideas, and working in a hands-on environment that values staff development and promotion.