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A leading media agency is seeking an Associate Director to oversee digital media planning and client management for the Dell account. This pivotal role involves leading a team, coordinating cross-channel strategies, and ensuring clients achieve optimal results through data-driven insights and innovative solutions. Ideal candidates will demonstrate a strong background in digital media and analytics, along with exceptional client management skills.
Associate Director
About WPP Media
WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.
WPP Media is WPPu2019s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com
About EssenceMediacom: A Leading WPP Media Brand
EssenceMediacom is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the worldu2019s best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy u2014 built on data & technology, built for people & algorithms, built around diverse schools of thought, built to test & learn at scale, and, crucially, built to evolve.
Role Summary and Impact
Essencemediacom runs the Dell account globally, with our HQ in NY and client teams covering all regions, EMEA, APAC, LATAM and NA. It is a top 3 account for MediaCom globally and as such is prestigious and well-regarded internally. u00A0
We provide end-to-end services for Dell, from strategy to planning to buying across all media, plus content strategy, partnership execution and a great deal of performance analysis. This is a truly integrated account. u00A0
Dell is split into two businesses, Dell EMC (large corporate and SMB IT solutions) and Dell CSB (Consumer, Gaming (Inc Alienware) and Small Business laptops and solutions). This role is on the Dell B2B EMEA team. We look after Demand Gen and Content Syndication for Dellu2019s ISG and CSG B2B solutions across EMEA. u00A0
Dell B2B campaigns target ITDMs and BDMs in Small businesses (50-99 company size), MB (100-499 company size) and Large Enterprise (500+ employees) audiences with their full ISG and CSG portfolio of products and solutions . Each audience requires insight into B2B customer behaviour, strong strategic development and broad media solutions. u00A0
We are the client facing team who also handle the digital planning and media buying for our client. We also coordinate with the Social, Search, and PBU teams to deliver cross-channel media campaigns. u00A0
Reporting into the Business Director, the Associate Director will be the main point of day-to-day contact for our clients and be responsible for harnessing the skills of the various internal digital activation teams to deliver maximum return on investment. There will be management responsibilities with a team consisting of a Manager, Planner/Buyer and Account Executives, as well as responsibility of coordination across activation teams such as the paid social and programmatic buying unit. u00A0 u00A0
Skills and Experience
At WPP Media , we believe in the power of our culture and our people. Itu2019s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media u2019s shared core value s:
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Life at WPP Media & Benefits
Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and weu2019re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days. u00A0 u00A0
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why weu2019ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
Please note this is a UK based role and requires individuals to have the right to work in this location
Please read our Privacy Notice ( https://www.wppmedia.com/pages/privacy-policy ) for more information on how we process the information you provide.
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While we appreciate all applications received, only those candidates selected for an interview will be contacted. u00A0
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