Associate Customer Advocacy

JR United Kingdom; Northampton; On-site; GBP 30,000 - 45,000; Full time

Job summary

A leading company in customer advocacy is seeking an Associate based in the UK. You will support customer advocacy initiatives that enhance marketing efforts and drive engagement. This pivotal role involves identifying customer advocates, coordinating events, and managing relationships, contributing to overall business success.

Qualifications

• Experience in customer engagement and advocacy principles.
• Working knowledge of CRM systems.
• Ability to coordinate events and manage logistics.

Responsibilities

• Identify potential customer advocates and build relationships.
• Assist in organizing customer advocacy events and webinars.
• Coordinate the collection of customer testimonials and case studies.

Skills

Customer engagement

Relationship building

Marketing collateral creation

CRM systems knowledge

Job description

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Associate Customer Advocacy, Northampton

Client: Verint

Location: Northampton, United Kingdom

Job Category: Other

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EU work permit required:

Yes

Job Views:

2

Posted:

06.06.2025

Expiry Date:

21.07.2025

Job Description:

***Must be UK based***

Role Purpose

The Associate within Customer Advocacy Program is responsible for supporting the development and execution of customer advocacy initiatives within the marketing team. This person will play a key role in identifying, engaging, and nurturing customer advocates to help champion our products and services.

The Customer Referral & Advocacy Executive EMEA will report to the Senior Manager, Customer Marketing and Advocacy EMEA in a team of three. The person will also work closely with the wider Marketing EMEA team, Customer Success, Professional Services, Sales Operations, and regional sales teams as well as partner teams.

The Customer Referral & Advocacy Executive EMEA will be responsible for managing several initiatives and supporting wider programmes within the Customer Marketing Team in EMEA.

Some of your responsibilities:

• Identify potential customer advocates and build relationships.
• Assist in organizing customer advocacy events and webinars. Recruit and brief Verint customer advocates for public speaking or other engagements across Verint internal and third-party events.
• Coordinate the collection of customer testimonials and case studies.
• Assist in maintaining the customer advocacy database.
• Assist in the creation of customer advocacy content together with the Senior Content Writer EMEA and an external agency.
• Support in customer advocacy program reporting including activities in supporting new business and cross/up sell opportunities.
• Manage requests from internal teams for referencing opportunities – including calls/visits and information to support new business opportunities/RFPs. Ensure timely and high-quality responses to support sales pipeline goals.
• Support delivery of Verint’s annual Customer Awards event in London, including venue booking, event promotion, logistics, and customer travel management.
• Have experience of customer engagement and advocacy principles.
• Understand competitor customer advocacy programs.
• Be aware of industry regulations related to customer data.
• Work effectively within a geographically distributed team across multiple time zones and cultures.
• Collaborate across business functions and with external stakeholders.
• Possess working knowledge of CRM systems.
• Be capable of creating and editing simple marketing collateral.