Associate Creative Director

mustard; Greater London; On-site; GBP 60,000 - 90,000; Full time

Job summary

mustard is seeking an Associate Creative Director / Senior Creative to join its experiential team in London. You will help develop original concepts for pitches and live projects, translating client objectives into engaging creative experiences that connect with audiences.

You will shape storytelling frameworks, narratives and audience journeys across multiple touchpoints, while exploring interaction and immersive engagement opportunities.

Qualifications

• Experience within an experiential agency, live events, brand experience or a related creative environment.
• A strong portfolio demonstrating concept development, creative thinking and storytelling.
• Experience contributing to pitches and taking creative ideas through to delivery.
• A strong understanding of audience engagement and experience design.
• Confident presenting ideas and communicating creative rationale.
• A strategic and commercially aware approach, with the ability to turn insight into compelling ideas.
• Comfortable working collaboratively across creative, design and production disciplines.
• Familiarity with AI tools to support ideation and creative development.
• Curious, proactive and receptive to feedback, with a genuine interest in developing your creative craft.

Responsibilities

• Contribute to the development of original experiential concepts for pitches and live projects.
• Translate client objectives and audience insights into engaging creative ideas and experience concepts.
• Develop storytelling frameworks, narratives and audience journeys across multiple touchpoints.
• Explore opportunities for interaction, participation and immersive engagement.
• Create and contribute to creative presentations, moodboards, storyboards and supporting materials.
• Present and articulate ideas confidently to clients and internal stakeholders.
• Research cultural trends, emerging technology and audience behaviours to bring fresh thinking to projects.
• Work collaboratively with designers, producers and technical teams, ensuring creative intent is maintained through delivery.
• Balance creative ambition with budgets, timelines and practical production considerations.
• Contribute to creative workshops, client meetings and project reviews.

Skills

Portfolio development

Storytelling

Pitching

Client engagement

Collaboration

Creative thinking

Tools

Adobe Creative Suite

PowerPoint

Miro

Job description

Associate Creative Director / Senior Creative

The Opportunity

An established, growing experiential agency is looking for an ambitious and creatively driven individual to join its creative team.

This is an opportunity to develop compelling ideas and experiences for major brands, working across a varied portfolio of live events, brand experiences and activations. You'll play an active role in shaping concepts, developing narratives and translating strategic objectives into engaging experiences that connect with audiences.

Working closely with senior creative leadership, you'll contribute to both pitches and live projects, collaborating with design, content, production and technical teams to bring ideas to life. The role offers scope to develop your creative leadership, client-facing and presentation experience.

The Role

• Contribute to the development of original experiential concepts for pitches and live projects.
• Translate client objectives and audience insights into engaging creative ideas and experience concepts.
• Develop storytelling frameworks, narratives and audience journeys across multiple touchpoints.
• Explore opportunities for interaction, participation and immersive engagement.
• Create and contribute to creative presentations, moodboards, storyboards and supporting materials.
• Present and articulate ideas confidently to clients and internal stakeholders.
• Research cultural trends, emerging technology and audience behaviours to bring fresh thinking to projects.
• Work collaboratively with designers, producers and technical teams, ensuring creative intent is maintained through delivery.
• Balance creative ambition with budgets, timelines and practical production considerations.
• Contribute to creative workshops, client meetings and project reviews.

About You

• Experience within an experiential agency, live events, brand experience or a related creative environment.
• A strong portfolio demonstrating concept development, creative thinking and storytelling.
• Experience contributing to pitches and taking creative ideas through to delivery.
• A strong understanding of audience engagement and experience design.
• Confident presenting ideas and communicating creative rationale.
• A strategic and commercially aware approach, with the ability to turn insight into compelling ideas.
• Comfortable working collaboratively across creative, design and production disciplines.
• Strong working knowledge of Adobe Creative Suite, PowerPoint and tools such as Miro.
• Familiarity with AI tools to support ideation and creative development.
• Curious, proactive and receptive to feedback, with a genuine interest in developing your creative craft.

This would suit a creative looking to take the next step in their career, build greater ownership and influence, and progress towards senior creative leadership.