Assistant Trade Marketing Manager

Wella Company; London; On-site; GBP 35,000 - 55,000; Full time

Job summary

Wella Company is seeking an Assistant Trade Marketing Manager to support their transformational growth in the professional hair sector. This role involves tracking growth initiatives, managing budgets, and ensuring strong collaboration with sales and marketing teams. The ideal candidate should possess experience in field sales and trade marketing, along with excellent analytical and communication skills.

Benefits

25 days holiday plus birthday off

3 personal leave days

2 paid volunteer days

Pension scheme with employer contribution

Staff discounts on products

Life insurance

Enhanced parental leave

Gym benefits

Remote working abroad options

Qualifications

• Experience in field sales and trade marketing within the professional hair category.
• Strong analytical skills with the ability to interpret data.
• Excellent communication skills and high discipline.

Responsibilities

• Support the delivery of growth plans to achieve business objectives.
• Track and review interventions against targets and optimize plans.
• Manage Point of Sale materials and the Digital Sales Folder effectively.

Skills

Analytical skills

Communication

Organizational skills

Creative thinking

Education

Field sales experience

Trade marketing experience

Tools

Excel

PowerPoint

Job description

Reports to: Senior Trade Marketing Manager

Direct Reports: N/A

Scope / Brands: Professional Hair

ABOUT THE WELLA COMPANY

Together,WEenable individuals to look, feel, and be their true selves.

WellaCompany is one of the world’s leading beauty companies, comprised of a family of iconic brands such as Wella Professionals, Clairol, OPI, Nioxin and ghd. With 6,000 employees globally, presence in over 100 countries, WellaCompany and its brands enable consumers to look, feel, and be their true selves. As innovators in the hair and nail industry, WellaCompany empowers its people to delight consumers, inspire beauty professionals, engage communities, and deliver sustainable growth to its stakeholders.

For additional information about the Wella Company please visit www.wellacompany.com.

THE ROLE

Working closely with our Sales Leaders & Senior Trade Marketing Manager, the Assistant Trade Marketing Managers role is to support design and delivery of a transformational growth plan to achieve Wella’s vision to be the Partner of Choice for Beauty Professionals.

KEY RESPONSIBILITIES

• Identify, propose & align with right levels of business management, design and deliver systemic improvements in our growth activities, including processes, ways of working and execution to deliver Category growth for the UK&I Professional Hair Care Sector. Propose, approve and manage Budgets on project by project basis. Demonstrate how proposed interventions will enable our organization to deliver on business objectives and ambitions. Close the loop by reporting on results vs recommendations and capture and share lessons learnt with relevant stakeholders in UK and Global teams.
• Be the voice of the Customer in order to put the Hairdresser at Heart when working to develop and deploy interventions to ensure sell in performance matches sell out from the customer.
• Work with Supply Chain, Sales Planning and Finance to create accurate Financial forecasts for interventions, to deliver against forecast accuracy targets.
• Track, monitor and review delivery of interventions against Gain targets and drive continuous improvement to optimise or correct plans throughout the planning and execution process
• Manage the Red Club loyalty program, including tier level optimisation, reward strategy, and data analysis to drive engagement and retention.
• Lead Point of Sale (POS) management by briefing materials to HH Global, monitoring inventory levels, and ensuring the timely availability of effective and sufficient POS assets.
• Own the development of the Digital Sales Folder (DSF) for each cycle, aligning with global guidance and brand recommendations to ensure commercial effectiveness.
• Working with Sales, Education, Capability and Marketing, leverage all available data sources to better understand factors impacting gain, loss and maintenance of customers and develop interventions against these to enhance sales efficiency.
• Building strong working relationships across the business to deliver growth objectives & drive the business:
• Provide Global Divisions with feedback and insight into local market to improve and evolve Global programs, toolkits and processes
• Work with Sales to learn from and ensure that interventions are practical and easy to implement
• Leverage Education expertise to ensure concepts are fit for customer and client to ensure sell out
• Represent the customer with Marketing Teams in creation planning and delivery of interventions
• Ensure best in class execution across all involved teams against budgets and deadlines

QUALIFICATIONS

· Ideal candidate would have both field sales experience, ideally within the professional hair category in addition to trade marketing/ commercial experience

· Understanding of P&L and management of budgets

· You are very organised and operate with high level of discipline;

· You have excellent analytical skills; you are comfortable analysing large volumes of complex information, interpret & construct straightforward plans in compelling manners;

· You have excellent written and verbal communication skills; you are an advanced user of Excel & PowerPoint;

· Ability to handle multiple projects within tight timeline

· Creative and innovative idea generation

· Clear communication and ability to translate concepts into workable briefs.

· Significant interaction with marketing and sales teams and external agency contacts

· You always push for more and set higher, braver targets; you don’t just want to meet your brands growth targets but blow them out of the water, though never at the expense of ethical behaviour and safe ways of working

· You are driven to succeed but never at a colleague’s expense; you assume good intent in others; disagree openly but then fully back the decision made by your manager and your leadership

WHAT WE OFFER

· 25 days holiday + additional day off for your birthday (not including bank holidays)

· 3 days personal leave for your own signification life events

· 2 paid days off for volunteering/charity work

· Optional Wella Pension Scheme (8% employer contribution, 3% employee contribution)

· Optional Family Private Medical Insurance Cover

· Life Insurance (8x base salary up to 2 million payable in the event of your death in service of Wella)

· Staff Discount (80% of all hair products, 40% OPI, 1 x 50% ghd)

· EAP (Employee Assistance Programme)

· Enhanced maternity, paternity, and adoption leave

· Gym Benefits

· WOW Programme (Bonus following exit from KKR, eligible after successful probation. For permanent employees only)

· Workplace/Nursery Benefits

· 4 weeks working remotely abroad

· Early Friday Finish during Summer

· Company Car, Laptop, iPad, Phone

EEO OPPORTUNITIES

Wella Company wants to meet the aims and commitments set out in its equality policy. This includes not discriminating under the Equality Act 2010 and building an accurate picture of the make-up of the workforce in encouraging equality and diversity.

We offer equal employment opportunity to qualified individuals without regard to race, religion or belief, color, national origin, age, gender,disability, sexual orientation, gender identity, gender expression, marital or civil partnership, pregnancy and maternity, veteran status, or any other characteristic protected by law. Wella Company with federal and state disability laws and makes reasonable accommodations for applicants and employees with disabilities. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact us at: https://www.wellacompany.com/consumer-affairs

We strongly believe that cultivating a diverse workplace gives a company strength. The combination of unique skills, abilities, experiences and backgrounds creates an environment that produces extraordinary results. EOE Minorities/Females/Protected Veterans/Disabled.

English - Please click on thislinkto review the Notification of Equal Opportunity Rights poster

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Industries

  Manufacturing, Personal Care Product Manufacturing, and Advertising Services

Referrals increase your chances of interviewing at Wella Company by 2x

London, England, United Kingdom 1 day ago

Hammersmith, England, United Kingdom 2 days ago

Bexleyheath, England, United Kingdom 1 day ago

Bexleyheath, England, United Kingdom 1 day ago

London, England, United Kingdom 4 days ago

Trade Marketing Executive, EMEA International Representatives

Weybridge, England, United Kingdom 1 month ago

London, England, United Kingdom 1 week ago

London, England, United Kingdom 4 days ago

Uxbridge, England, United Kingdom 3 days ago

Marketing Executive, Events and Campaigns

London, England, United Kingdom 1 month ago

Category Development & Trade Marketing Manager - Away from Home

London, England, United Kingdom 2 weeks ago

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.