Assistant Marketing Manager

JR United Kingdom; Norwich; On-site; GBP 35,000 - 55,000; Full time

Job summary

Une entreprise de premier plan est à la recherche d'un professionnel en marketing pour renforcer sa présence sur le marché britannique. Le candidat idéal aura une solide expérience dans l'industrie FMCG, avec des compétences en gestion de marque et en analyses de marché. Vous serez responsable de la création de stratégies de marque, de la gestion d'événements et de la coordination avec les médias pour optimiser la visibilité et les ventes.

Qualifications

• 4-5 ans d'expérience dans l'industrie FMCG/tabac.
• Capacité à analyser les stratégies des concurrents.
• Expérience dans la gestion de budgets et de campagnes marketing.

Responsibilities

• Gérer et coordonner avec les influenceurs pour la promotion de la marque.
• Développer et mettre en œuvre des stratégies de marque ciblées.
• Organiser des expos et événements pour renforcer la présence de la marque.

Skills

Gestion de marque

Marketing

Analyse de marché

Coordination d'événements

Job description

• Manage and liaise with influencers for brand promotion
• Coordinate with media outlets to disseminate advertising and maximize brand visibility across multiple platforms.
• Conduct comprehensive market research, analyze competitors’ strategies, and devise actionable marketing strategies to stay ahead of industry trends.
• Develop and implement targeted brand strategies through advertising, promotional materials, and retail marketing promotions to boost sales and increase consumer engagement.
• Work closely with the Business Development and Product Marketing team to gather requirements, analyze business needs, and execute tailored solutions to meet objectives for UK market.
• Assist with developing annual budgets and provided insights to optimize resource allocation for campaigns.
• Confer with department heads and key staff to discuss important topics, including advertising contracts, media selection, and product promotional strategies.
• Monitor and analyzed sales promotion results to assess the cost-effectiveness of campaigns and optimize future strategies.
• Organize large-scale expos and events to create opportunities for direct consumer engagement, enhance brand presence, and drive sales growth.

Online job hunting tools

Requirements:

• 4-5 years experience in FMCG/tobacco industry

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Created on 06/06/2025 by JR United Kingdom