Assistant General Manager

We Are Swim; England; On-site; GBP 25,000 - 40,000; Full time

Job summary

A leading learn-to-swim organization is seeking an experienced Assistant General Manager to oversee operations and customer care within their specialized centers. This pivotal role involves leading teams, managing high standards of service, and driving business performance to revolutionize swimming education across the UK. Ideal candidates will be passionate about swimming and possess a strong background in management and leisure services.

Benefits

Performance-related bonus potential

Birthday off

Bright, colourful work kit

Discount on swimming lessons for family and friends

Recognition schemes and rewards

Monthly training opportunities

Multiple training and qualification options

Qualifications

• Strong communication and numeracy skills.
• Experience in sports/activity programming and management required.
• Customer-focused with high standards of service.

Responsibilities

• Assist GM in achieving financial and service goals.
• Oversee engaging lessons delivery and ensure exceptional customer care.
• Lead operational teams and manage budgets.

Skills

Communication

Numeracy

Leadership

Customer focus

Organizational skills

Team management

Business development acumen

Passion for sport

Tools

Microsoft Office

CRM systems

Job description

Our Olympians need you!

Two-time Olympic Gold Medallist, Rebecca Adlington, is looking for the best talent in Leisure. With continued successful growth across our business, we are currently recruiting an experienced swim! Assistant General Manager who is passionate about creating a world-class environment for learn-to-swim in bespoke learn-to-swim centres. This is an integral role not only for the day-to-day operation of the centres but also for our vision to revolutionize learn-to-swim in the UK. If you have a passion for swimming and developing your management career in the leisure industry, this is the role for you.

History of swim!

Olympians Rebecca Adlington and Steve Parry are behind swim!, the UK's leading premium learn-to-swim experience. We utilize bespoke facilities to deliver high-quality swimming lessons to children aged 0-11. Our program emphasizes technique and core skills before progressing to distances, with fun weekly themes. Members enjoy modern, warm changing rooms designed for children, a panoramic viewing lounge with refreshments, activities for families, smart lesson management, and our unique swim! awards to celebrate achievements. The booking process is simple and online, with no need for rebooking every few weeks.

swim! Assistant Manager duties

• Assist the General Manager in meeting service and financial goals as outlined in the annual budget and business plan.
• Oversee delivery of engaging lessons for ages 0-11 and adults, using swim! resources and programming strategies for a seamless customer experience.
• Provide exceptional customer care to swimmers and families, instilling these values within the operational team.
• Monitor program performance and KPIs such as customer retention and Net Promoter Scores, analyzing data for business improvements.
• Lead operational teams, including Lifeguards and Swimming Teachers, managing rotas, observations, and performance reviews.
• Manage opening and closing procedures, ensure policies are followed, and oversee risk assessments to maintain safety and service quality.
• Maintain hygiene and operational standards, aiming for a 5-star monthly audit score and full health and safety compliance.
• Conduct health and safety checks regularly, keeping accurate records and proactively addressing hazards.
• Ensure pool plant operates efficiently, carrying out scheduled maintenance and managing related budgets.
• Monitor chemical levels in accordance with guidelines and regulations, ordering supplies as needed.
• Coordinate with engineers and contractors for maintenance, supporting preventative and reactive tasks, including annual checks.
• Manage maintenance budgets and schedules, seeking efficiencies and cost savings, including overtime and staffing costs.

Person Specification

• Strong communication and numeracy skills
• Experience in sports/activity programming and management
• Customer-focused with high standards of service
• Commercially aware, familiar with KPIs
• Leadership experience and team management skills
• Effective at collaboration with team members, suppliers, and departments
• Ability to define and communicate operational KPIs
• Proficient in managing budgets
• Excellent interpersonal skills
• Organized with business development acumen
• Good knowledge of Microsoft Office and CRM systems
• Passion for sport, physical activity, and health
• This role involves out-of-hours work and key holder responsibilities

Employee Benefits

• Performance-related bonus potential
• Birthday off
• Bright, colourful work kit
• Discount on swimming lessons for family and friends
• Recognition schemes, rewards, and team events
• Monthly training and collaboration opportunities
• Multiple training and qualification options