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Assistant Brand Manager

Kerry Group plc

Staines-upon-Thames

Hybrid

GBP 30,000 - 50,000

Full time

Yesterday
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Job summary

An established industry player in the dairy sector is seeking a dynamic Assistant Brand Manager to join their innovative team. This role offers the opportunity to work across various beloved brands, driving growth and enhancing brand visibility in a fast-paced environment. Ideal for individuals passionate about brand management, this position emphasizes collaboration and creativity, allowing you to influence marketing strategies and manage exciting projects from day one. If you thrive in a vibrant atmosphere that values new ideas and continuous learning, this opportunity is perfect for you.

Qualifications

  • Strong written and verbal communication skills.
  • Excellent organizational skills and decision-making abilities.
  • Analytical skills to identify insights for growth.

Responsibilities

  • Driving growth and competitive advantage for brands.
  • Managing social media campaigns and brand visibility.
  • Leading the Attack A Snak brand strategy.

Skills

Written Communication
Verbal Communication
Organizational Skills
Analytical Skills
Stakeholder Management

Education

Bachelor's Degree in Marketing or related field

Job description

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Kerry Dairy Ireland is a vertically integrated Dairy Business that encompasses a number of divisions spanning from its Agribusiness (Kerry Dairy Farms) through to Dairy & Nutritional Ingredients & its Dairy Consumer Foods Business. With its strong Dairy heritage, world class sustainability credentials, a deep-rooted connection to its 3000 Farmers & milk suppliers, right through to its portfolio of household favourite Brands, Kerry Dairy are one of the World’s Leading Dairy Businesses, with a Revenue in excess of €1.3bn annually.

The Dairy Consumer Foods division is home to several of the UK & Ireland's favourite Dairy & Plant Based Brands (Strings & Things; PURE Dairy-Free; Dairygold, Charleville, Golden Cow, Coleraine, Low Low & Attack a Snak). Additionally, we are the largest supplier of Private Label Dairy spreads in the UK, supplying all major Retailers in the UK, Ireland, and parts of mainland Europe.

About the role

We are seeking a dynamic and detail-oriented Assistant Brand Manager to join our team. This role will support the brand team across the full marketing mix. The ideal candidate will have a passion for brand management, excellent communication skills, and the ability to work collaboratively across teams.

Reporting to the Senior Brand Manager, this role will work within the GB Brand Team across brands such as Strings & Things, Attack A Snak, and Pure, part of a progressive Category and Marketing function with ongoing training and development. Flexibility and open-mindedness are essential, as responsibilities will be broad.

Strings & Things (Cheestrings & Yollies) is a fun kids snack brand, perfect for lunchtimes and snacking occasions. The brand is worth over €188m across Europe and £85m RSV in GB alone, with ambitions to grow further.

Working in Brand Management at Kerry Consumer Foods will involve leading execution and in-market activation from day one. This fast-paced, entrepreneurial environment is ideal for quick learners, hands-on leaders, and digitally-savvy innovators.

Joining us means working in a fast, agile, and ambitious environment with talented people who care about their work. We value new ideas and offer opportunities to learn and grow continuously. Our business encourages constant evolution.

It is required to be based in the Staines office 2 days a week.

Key responsibilities
  • Driving the growth of our brands to gain competitive advantage, profitable growth, increased brand value, and maximum ROI for Kerry Dairy Consumer Foods.
  • Supporting the brand team in delivering marketing activations across all GB brands.
  • Managing social media posts and campaigns across all GB brands.
  • Managing shopper and trade media initiatives to enhance brand visibility and customer engagement.
  • Briefing and managing external agencies.
  • Managing an active NPD and innovation pipeline.
  • Approving artworks across all GB brands.
  • Leading the Attack A Snak brand, including developing and executing its strategy and marketing tactics to grow the brand.
  • Tracking and managing the marketing budget to avoid overspend, with regular updates on spending.
Qualifications and skills
  • Strong, impactful written and verbal communication skills, effective with all levels inside and outside the organization.
  • Excellent organizational skills, judgment, and decision-making abilities, with a focus on prioritization and timely delivery.
  • Analytical skills and commercial awareness to identify insights and translate them into growth actions.
  • Ability to influence stakeholders and demonstrate ownership and drive to achieve results.
  • Collaborative, inclusive, and open-minded approach, with a passion for brands and brand building.

Please note: We do not accept CVs or candidate profiles from recruitment agencies without a signed Kerry terms of business. We will not consider or pay recruiter fees under these circumstances. This also applies to CVs or profiles sent directly to Kerry Hiring Managers.

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