ASO & SEO Manager (fixed term contract)

TN United Kingdom; United Kingdom; On-site; GBP 60,000 - 80,000; Full time

Job summary

An established industry player is seeking an ASO Manager to lead app store optimization strategies for international clients. This role requires a dynamic individual with a passion for mobile and digital marketing, who can manage multiple tasks and deliver high-quality results. You will play a crucial role in ensuring apps rank at the top of search results in app stores, leveraging your expertise in mobile apps and tools like AppTweak and Sensor Tower. Join a forward-thinking company that values innovation and offers the potential for a permanent position after the initial contract period.

Qualifications

• 2+ years of experience as ASO Manager or Senior ASO Executive.
• Strong knowledge of mobile apps and digital marketing trends.

Responsibilities

• Manage clients' ASO activities and ensure high-quality deliveries.
• Lead ASO strategy and oversee project plans.

Skills

Mobile Apps Expertise

Digital Marketing Trends

Client Relations

Communication Skills

Analytical Mindset

Project Management

Tools

AppTweak

App Radar

Sensor Tower

Excel

Job description

ASO & SEO Manager (fixed term contract), United Kingdom

Client:

Welocalize

Location:

United Kingdom

Job Category:

Other

EU work permit required:

Yes

Job Reference:

210a360c10ed

Job Description:

As a trusted global transformation partner, Welocalize accelerates the global business journey by enabling brands and companies to reach, engage, and grow international audiences. Welocalize delivers multilingual content transformation services in translation, localization, and adaptation for over 250 languages with a growing network of over 400,000 in-country linguistic resources. Driving innovation in language services, Welocalize delivers high-quality training data transformation solutions for NLP-enabled machine learning by blending technology and human intelligence to collect, annotate, and evaluate all content types.

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

A Bit About You

The ideal candidate will have similar experience as ASO Manager or at least 2 years of experience as a Senior ASO Executive.

As the ASO Manager, you will report to the Digital Marketing Director and you’ll be a key part of leading ASO strategies and supporting our international clients to ensure their apps appear at the top of the search results in all applicable App stores.

The contract will be expected to last for 6-7 months and there are possibilities to make it permanent afterwards.

The Role

As an ASO Manager you will have the knowledge and experience of the following:

1. Strong expertise in mobile apps
2. Up to date on the latest trends in mobile digital marketing, ASO and Stores best practices
3. Experience with tools such as AppTweak, App Radar, or Sensor Tower
4. Excellent verbal and written communication skills; fluent in English
5. Proficiency in additional languages is a plus – a strong advantage if Spanish
6. Good knowledge of SEO is a strong point
7. Experience in client relations
8. High proficiency in Excel
9. Ability to juggle a number of tasks at once
10. Deliver and oversee high-quality work
11. Ability to work within a team and to manage and mentor junior members

Key Responsibilities

1. Manage a portfolio of clients’ ASO activities and strategies
2. Ensure deliveries are on time and at a high-quality standard
3. Deliver and supervise ASO strategy
4. Lead weekly/monthly calls with the clients
5. Responsible for the overall project plans
6. Work closely with the Digital Director for the costs/margins of the projects

You Need to

1. Be passionate about mobile and digital marketing
2. Be organised, determined and persistent
3. Be self-driven & results-oriented, with a positive outlook
4. Have excellent written and verbal communication skills
5. Be a natural forward planner who critically assesses own performance
6. Be credible and comfortable in dealing with business owners
7. Have a strong customer service ethos and the ability to build lasting relationships
8. Have meticulous attention to detail with a very analytical mindset
9. Experience and knowledge of Excel are essential

Please note that if you are NOT a passport holder of the country for the vacancy you might need a work permit.