ASC Global - Fashion Account Manager (London)

Diary Directory Limited; London; On-site; GBP 40,000 - 55,000; Full time

Job summary

A leading company, Diary Directory Limited, is seeking an Account Manager for their expanding Fashion Division in London. The role involves executing innovative PR strategies, managing client accounts, and leading high-impact campaigns for notable fashion brands. Ideal candidates will have a strong background in PR within the fashion sector and an established network in fashion media.

Benefits

Private Health Insurance

International Travel Opportunities

Generous Holiday Allowance

1pm Finish Every Friday

Qualifications

• Minimum 4 years of PR and event experience with fashion clients essential.
• Proven track record of leading client accounts and managing teams.
• Strong fashion press and influencer network.

Responsibilities

• Develop and execute PR strategies for fashion brands.
• Manage day-to-day operations and build client relationships.
• Plan and execute high-impact fashion events.

Skills

Client servicing skills

Strategic planning

Collaboration

Creative ideation

Media pitching

Tools

Microsoft Office

Job description

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ASC Global - Fashion Account Manager (London)

Date Posted:Friday 30th May 2025

Date Expires:Tuesday 1st July 2025

ASC Global is a dynamic business consultancy amplifying the voice of brands in culture through innovative PR strategies, talent relations, and activations. Representing cutting-edge brands in the UK and US across Fashion, Beauty, and Wellness sectors, ASC Global is supported by a diverse network of talent and tastemakers.

As we continue a significant growth phase, we're seeking an experienced Account Manager to join our expanding Fashion Division. Our client roster includes forward-thinking and highly influential fashion brands such as Paige, TRIANGL, Montce, Sisterly Tribe, CECE, Cinta The Label, and Izaak Azanei, with more names on the horizon.

We’re looking for a proactive, strategic, and creative self-starter who lives and breathes fashion, media, and digital culture. Reporting to the Fashion Director and working alongside an Account Executive and Influencer Team, this is a dynamic opportunity to lead global campaigns, elevate brand narratives, and help shape the future of fashion communications.

Key Responsibilities:

• Collaborate with clients and internal teams to develop and execute standout PR strategies that drive visibility and cultural relevance.
• Manage the day-to-day operations of the Fashion Press Office, ensuring seamless delivery across campaigns and launch activations.
• Build and maintain strong relationships with fashion, lifestyle, and trade editors in both the UK and US, with a proven ability to pitch and secure standout media coverage and profile pieces.
• Lead campaign rollouts, brand storytelling, and seasonal initiatives, demonstrating clear communication and strategic planning skills.
• Draft compelling press materials, and coordinate with your team to produce detailed weekly and monthly client status reports.
• Run client meetings with confidence and clarity, and contribute to brainstorms, trend sessions, and creative strategy discussions.
• Ideate and deliver creative mailers and events — from vision through to execution — managing suppliers and budgets as needed.
• Plan and execute high-impact UK and US fashion events, as well as assist with International showroom coordination in New York, LA, and Paris.
• Develop and implement regional press strategies, ensuring full alignment with the client’s positioning and market objectives.
• Monitor press coverage and performance metrics, delivering strategic insights in regular reporting, and ensuring KPIs are met.
• Collaborate closely with the influencer and VIP teams to drive celebrity seeding, stylist relationships, and aspirational collaborations that are diverse and inclusive.
• Lead award submissions and maintain an up-to-date calendar of industry accolades for all fashion clients.
• Keep ahead of industry trends, market movements, and cultural moments, sharing relevant insights with the wider team and clients.

Required Experience:

• Minimum 4 years of PR and event experience with fashion clients is essential.
• Proven track record of leading client accounts, with the ability to manage teams and delegate effectively.
• Collaborative, solution-oriented mindset with excellent client servicing skills.
• Strong fashion press and influencer network, with consistent delivery of impactful media results.
• Highly organised, proactive, and confident in taking ownership of high-level projects.
• Proficient in Outlook, Diary Directory, Microsoft Office (Excel & PowerPoint).
• Private Health Insurance
• International Travel Opportunities
• Generous Holiday Allowance (including Christmas/New Year closure)
• 1pm Finish Every Friday

No recruitment agencies

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