Area Sales Manager (Reading)

JR United Kingdom; Hounslow; Remote; GBP 30,000 - 40,000; Full time

Job summary

A leading food wholesaler is seeking an Area Sales Manager for a home-based role covering South West London. You'll be pivotal in driving customer acquisition and retention while leveraging strong relationship-building skills. This position includes a competitive salary of up to £40,000 plus bonuses, offering a dynamic environment to thrive in sales.

Benefits

Company car or travel allowance

Uncapped bonuses

Qualifications

• Desire for sales is essential.
• Food industry experience is a plus but not mandatory.

Responsibilities

• Manage territory to achieve customer acquisition and growth.
• Build strong customer relationships through face-to-face meetings.
• Monitor competitor activity to provide the best local solutions.

Skills

Relationship Building

Commercial Acumen

Excel

Job description

Area Sales Manager (Reading), South West London

Client: kff

Location: South West London, United Kingdom

Job Category: Other

EU work permit required: Yes

Job Views: 2

Posted: 10.07.2025

Expiry Date: 24.08.2025

Job Description

Overview:

kff, a regional food wholesaler part of Sysco, is seeking an Area Sales Manager for a home-based role in Reading, covering South West London. The position offers up to £40,000 plus uncapped bonuses, a company car or travel allowance, and a home-based contract. kff supplies local pubs, restaurants, and caterers, with a team of around 250 employees near Maidstone, Kent.

Responsibilities:

• Manage your territory to achieve customer acquisition, retention, and profitable volume growth.
• Research target audiences and opportunities within your area.
• Build strong customer relationships through face-to-face meetings and understanding client needs.
• Onboard new customers effectively while maintaining relationships with existing accounts.
• Partner with customers to understand growth plans, add value, and offer practical solutions.
• Monitor competitor activity and proposals to ensure your customers receive the best local solutions.

Candidate Profile:

We seek someone who can win new business and maximize sales with existing customers. The ideal candidate is commercially savvy, proficient in Excel, and skilled in relationship building. A desire for sales is essential. Food industry experience is a plus but not mandatory. We value diversity and encourage you to bring your whole self to work.