Area Sales Manager, Laboratory & Scientific Instrumentation

TRS Consulting Services Limited; Tyseley; On-site; GBP 55,000; Full time

Job summary

A leading scientific instrumentation firm in Tyseley is seeking an experienced Area Sales Manager. This role involves driving sales growth and managing key accounts in the laboratory water purification sector. Candidates should have a strong background in scientific instrumentation sales and hold a relevant degree. This position offers £55K plus a bonus and excellent benefits package.

Benefits

20% Bonus

Car or Car Allowance

Excellent Benefits Package

Qualifications

• Extensive sales experience in the scientific/lab equipment industry.
• Track record of exceeding sales targets and driving revenue growth.
• Experience working in international markets.

Responsibilities

• Drive regional sales growth while providing valuable market insights.
• Develop and execute strategic sales plans quickly.
• Build and manage a strong sales pipeline focusing on key accounts.

Skills

CRM software proficiency

Sales hunting skills

Presentation skills

Negotiation skills

Relationship-building skills

Strategic sales planning

Strong communication skills

Education

Bachelor's degree in Chemistry, Biology, or related field

Master's/MBA preferred

Tools

Salesforce

Microsoft Office

Google Suite

Job description

Area Sales Manager

Scientific & Laboratory Equipment

£55K + 20% Bonus + Car or Car Allowances + Excellent Benefits Package

An excellent opportunity for an experienced sales professional with a background in scientific or laboratory instrumentation to join a global market leader in laboratory water purification systems, offering full and comprehensive product training, excellent remuneration package, and opportunities for career progression.

The Company

My client is a worldwide leader in laboratory and scientific instrumentation and is trusted by customers in a wide range of pharmaceutical, medical and life sciences sectors to provide the best and most reliable equipment solutions. Their healthcare division is an integral part of this global services and technology group, employing thousands of people worldwide. The company offers 'best in class' solutions across a wide range of equipment, backed by world leading manufacturing facilities, outstanding product innovation, excellent customer care and a focus on recruitment and development of good people.

The Role

This market leading OEM is seeking an enthusiastic and driven Area Sales Manager to join their laboratory water purification instrumentation division. With over 80 years of innovation, they are dedicated to enabling scientific breakthroughs through pure water solutions that power research and discovery worldwide.

Your Mission

• Drive regional sales growth while providing valuable market insights and product feedback.
• Develop and execute strategic sales plans for each business unit to consistently exceed targets.
• Build and manage a strong sales pipeline, focusing on key accounts to achieve quarterly and annual revenue goals.
• Collaborate with marketing and product teams to set ambitious growth targets and implement high‑impact strategies.

How will you do this?

• Engage and influence clients at all levels, building strong, long‑term relationships.
• Craft compelling business proposals, sales plans and contracts in collaboration with the organisation.
• Lead regular customer meetings to strengthen partnerships and drive long‑term success.
• Stay ahead of the competition by monitoring market trends and identifying new growth opportunities.

Your Background

• Understanding of laboratory workflows and key instrumentation drivers.
• Proficiency in CRM software (Salesforce would be an advantage).
• Knowledge of finance metrics, typically bookings, revenue & margins.
• Experience in sales forecasting and budget management.
• Strong balance of sales hunting and account management skills.
• Track record of exceeding sales targets and driving revenue growth.
• Experience managing third‑party channels and global accounts.
• Presentation, negotiation and relationship‑building skills.
• Expertise in strategic sales planning and business development.
• Experience working in international markets.
• Strong communication skills to drive collaboration across regional and national teams.
• Ability to secure and manage high‑value international deals.

Skills & Experience

• Bachelor's degree in Chemistry, Biology, or a related scientific field (Master's/MBA preferred).
• Extensive sales experience in the scientific/lab equipment industry.
• Proficient in Microsoft Office (Excel, Word, PowerPoint) and Google Suite.
• Business‑conscious and commercially astute.
• Fluent in English, with additional European languages being a plus.

This vacancy is being advertised by TRS Consulting (UK) Limited. The services advertised by TRS Consulting (UK) Limited are those of an employment agency and/or employment business.