Area Sales Manager – Building Products (5348)

SRS Recruitment Solutions; Bristol; On-site; GBP 35,000 - 55,000; Full time

Job summary

A leading company in the construction and engineering products sector is looking for an Area Sales Manager to enhance relationships with key merchants in the South West and South Wales. The ideal candidate will have a strong understanding of the construction supply chain and be capable of solution selling. This role involves managing accounts, sourcing leads, and achieving sales targets while also offering opportunities for career progression and continuous training.

Benefits

Company Car

Pension Scheme

Life Insurance

22 Days Holiday (+bank holidays)

Laptop

Mobile Phone

Credit Card

Qualifications

• Proven track record of Solution Selling.
• Competent IT skills with MS Office & Outlook.
• Excellent communication skills and professionalism.

Responsibilities

• Develop relationships and manage key merchant accounts.
• Track project opportunities and follow up from Tender stage.
• Deliver training and product presentations to Contractors and Merchants.

Skills

Solution Selling

Communication

Attention to Detail

Negotiation

Teamwork

Tools

MS Office

CRM System

Job description

Vacancy No: 5348

Vacancy Title: Area Sales Manager - Building Products – South West / South Wales

Vacancy Description

Are you interested in joining a long-established supplier of construction and engineering products?

The Company

Our Client is part of a globally recognised Group—a leader in the design and manufacture of high-quality, certified building products with over 130 years of experience. As part of the group’s Water Management Division, they are dedicated to developing innovative solutions for the harvesting, transport, retention, treatment, infiltration, and reuse of rainwater. With a UK market presence spanning over 3 decades, our Client’s close-knit team combines deep industry expertise with a strong commitment to employee retention and long-term growth.

The Role

Reporting to: UK General Manager

The aim of your role as Area Sales Manager will be to strengthen relationships with the company’s key merchant accounts, create demand via contractors, specialist sub-contractors, and groundworkers, source leads through project tracking, and break specifications to ultimately bring orders back through the merchant network. The role involves actively servicing and managing the South West and South Wales regions.

Specific duties include:

• Develop existing relationships and create new ones to make our Client the customers' first choice for their product range.
• Understand the specification process.
• Track and follow up on project opportunities from Tender stage.
• Raise the Company’s profile within its existing key stockist base, set up business plans, and share project information.
• Deliver training and product presentations to Contractors and Merchants.
• Negotiate prices within agreed parameters to maximize margin opportunities.
• Handle customers’ day-to-day requirements.
• Knowledge of reading site drawings would be helpful.
• Promote and sell new product ranges.
• Achieve agreed targets.
• Assist with New Product Development areas where necessary.
• Identify key installing contractors, set up trading terms, and build long-term business objectives.

Essential Knowledge and Experience

To succeed, you should have a strong understanding of the construction supply chain, experience managing your own geographical area, and the ability to work as part of a small, dedicated team.

Additionally, you will need:

• A proven track record of Solution Selling.
• A clean driver’s license.
• Competent IT skills, including MS Office & Outlook.
• Previous experience using a CRM system.
• Excellent communication skills with a friendly approach.
• The ability to work under pressure with great attention to detail.
• A high degree of professionalism and a good understanding of relationships with specifiers, contractors, and merchants, with the ability to communicate effectively at each level.

This role offers numerous opportunities for career progression along with continuous training and development.

Location/Area: South West and South Wales

Salary: Negotiable Basic Salary + Quarterly Bonus

Package: Company Car, pension scheme, life insurance, 22 days holiday (+bank holidays), laptop, mobile phone, credit card

Working hours: 41 hours, Monday-Friday