Area Sales Manager

FarmWell; Worcester; Híbrido; GBP 30.000 - 55.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

25 days holiday

Employer pension contribution up to 7%

Life assurance

Learning & development support

Performance-based commission

Descripción de la vacante

FarmWell is seeking a commercially focused agricultural sales professional to own and develop a portfolio of farming customers across your region. You will act as the trusted adviser, understanding growers’ needs and delivering technology-led precision farming solutions to improve efficiency and crop performance.

You will build relationships, identify opportunities to grow revenue, and work with specialist teams to ensure high-quality service.

Formación

• Sound understanding of arable agriculture and the crop production cycle.
• Commercial mindset with an interest in developing business.
• Ability to work independently across your area.
• Strong relationship-building skills.

Responsabilidades

• Manage and develop an established portfolio of farming customers.
• Grow the territory through new customer acquisition and account expansion.
• Sell and support precision farming services across arable businesses.
• Act as the primary point of contact for customers throughout the life of the relationship.
• Work with specialist operational and technical teams to deliver high-quality service.
• Represent the business at farmer meetings, industry events and local engagement activities.
• Contribute to regional sales growth and long-term customer retention.

Conocimientos

Commercial mindset

Relationship-building

Self-motivated

Full UK driving licence

Descripción del empleo

Some agricultural careers are built around products. Others are built around people.

This opportunity gives you the chance to inherit an established portfolio of more than 200 farming customers across Suffolk and Essex, becoming the trusted adviser, they rely on while growing and developing a territory of your own.

If you've got a strong understanding of arable farming, enjoy working with growers and want the freedom to build something that is genuinely yours, this is an opportunity to take ownership of a well-established territory and make a lasting impact.

The Opportunity

For the last 12 months, this territory has been shared across neighbouring colleagues. The customers are still there, the work is still being done, and the opportunity remains significant. What is missing is someone who can take ownership of the region and make it their own.

You'll step into a portfolio of more than 200 existing customer accounts across South Suffolk and Essex, inheriting relationships that are already active and established. Rather than spending your first year knocking on doors trying to generate business from scratch, your focus will be on getting to know your growers, understanding their farms and becoming the person they rely on.

The role sits between agronomy and commercial agriculture. You'll need the technical understanding to discuss crop production, soils and precision farming, but equally you'll need the commercial drive to identify opportunities, develop accounts and grow revenue across the region.

What the role involves

You'll become the commercial lead for Precision Services across your region, working with farmers to implement technology-led solutions that improve efficiency, profitability and crop performance.

Key responsibilities include:

• Managing and developing an established portfolio of farming customers
• Growing the territory through new customer acquisition and account expansion
• Selling and supporting precision farming services across arable businesses
• Acting as the primary point of contact for customers throughout the life of the relationship
• Working alongside specialist operational and technical teams to deliver high-quality service
• Representing the business at farmer meetings, industry events and local engagement activities
• Contributing to regional sales growth and long-term customer retention

What We're Looking For

There is no single mould for this position.

You may already be working in agricultural sales. You might come from a precision farming, crop production, agronomy, nutrition or farm business background. Equally, candidates with strong arable knowledge and a genuine desire to move into a more commercial role could also thrive here.

More important than job title is the ability to build trust with farmers, develop relationships and spot opportunities to grow a territory.

You will need:

• A sound understanding of arable agriculture and the crop production cycle
• A commercial mindset and an interest in developing business
• The confidence to work independently across your area
• Strong relationship-building skills
• A full UK driving licence

FACTS would be advantageous but is not essential, with support available for professional development.

What's On Offer?

• Salary dependent on experience
• Performance-based commission
• 25 days holiday plus option to purchase additional leave
• Employer pension contribution up to 7%
• Life assurance
• Learning & development support