Area Sales Manager

COREcruitment Ltd; Manchester; On-site; GBP 40,000 - 60,000; Full time

Job summary

COREcruitment Ltd is recruiting an Area Sales Manager for a stylish lifestyle hotel brand based in Manchester. You will own the commercial presence across Manchester, Liverpool and the wider North West.

This office-based role requires a commercially driven, relationship-focused sales professional who knows the regional market, has a strong network and a proven track record of winning new business. Responsibilities include developing and managing a high-value pipeline, delivering against sales

Qualifications

• Proven sales experience in hotels, hospitality or travel.
• Strong knowledge of the Manchester/Liverpool corporate and leisure market.
• Established local and regional business contacts network.
• Track record of winning new business and growing existing accounts.
• Excellent communication, negotiation and presentation skills.
• Proactive, entrepreneurial mindset with revenue-focused approach.

Responsibilities

• Take ownership of the Manchester, Liverpool and wider North West sales territory.
• Build relationships with corporate clients, agencies, travel partners and event organisers.
• Develop and manage a high-value sales pipeline and convert opportunities into revenue.
• Represent the brand at client meetings, networking events and trade shows.
• Create and deliver account plans for key local and regional accounts.
• Collaborate with Revenue, Marketing and hotel teams to maximise opportunities.
• Monitor market activity and competitor performance to identify opportunities.
• Organise client events, site inspections and fam trips.
• Deliver against agreed sales and revenue targets.
• Be an ambassador for the brand in every client interaction.

Skills

Sales experience

Hospitality industry

Regional market knowledge

Networking

New business growth

Communication

Negotiation

Presentation skills

Entrepreneurial mindset

Time management

Job description

Area Sales Manager - Lifestyle Hotel Brand - Manchester

Office based 5 days per week

An exciting opportunity to join an ambitious lifestyle hotel brand and take ownership of its commercial presence across Manchester, Liverpool and the wider North West. We are delighted to be supporting our client, a distinctive and growing lifestyle hotel brand, in the appointment of an Area Sales Manager to join their commercial team.

Based in Manchester, this is a high-impact role with responsibility for developing and growing business across Manchester, Liverpool and the wider North West region. We’re looking for a commercially driven, relationship-focused sales professional who knows the regional market, has a strong network and thrives on winning new business.

Responsibilities:

• Take ownership of the Manchester, Liverpool and wider North West sales territory.
• Build strong relationships with corporate clients, agencies, travel partners, DMCs, event organisers and key industry contacts.
• Develop and manage a high-value sales pipeline, converting opportunities into measurable revenue.
• Represent the brand at client meetings, networking events, trade shows and industry functions.
• Create and deliver account plans for key local and regional accounts.
• Work collaboratively with Revenue, Marketing and hotel teams to maximise commercial opportunities.
• Monitor market activity and competitor performance, using insights to identify opportunities and stay ahead of trends.
• Organise client events, site inspections, fam trips and sales initiatives that bring the brand to life.
• Consistently deliver against agreed sales and revenue targets.
• Be an enthusiastic ambassador for the brand, bringing its personality and values into every client interaction.

Requirements:

• Proven sales experience within hotels, hospitality, travel or a related industry.
• Strong knowledge of the Manchester/Liverpool corporate and leisure market.
• An established network of local and regional business contacts.
• A track record of winning new business and growing existing accounts.
• Excellent communication, negotiation and presentation skills.
• A proactive, entrepreneurial approach, you’ll be someone who sees an opportunity and goes after it.
• Strong commercial awareness and the ability to understand what drives revenue.
• The confidence and personality to build relationships at every level.
• Excellent organisation and time-management skills.
• A genuine passion for lifestyle hospitality and creating memorable experiences.