Area Sales Manager

Brakes; London; Remote; GBP 100,000 - 125,000; Full time

Job summary

A leading food service supplier is seeking an Area Sales Manager to enhance customer relationships and drive sales growth in Central London. The ideal candidate will demonstrate resilience and a service-oriented approach, with opportunities for career progression. The position offers a competitive salary, bonus potential, and a home-based contract.

Benefits

Company car

Additional holiday purchase options

Access to award-winning products at near-cost prices

Qualifications

• Experience in Field Sales or a related field.
• Ability to build and maintain strong customer relationships.
• Motivated to develop continuously.

Responsibilities

• Build and maintain strong customer relationships.
• Grow and retain customers against targets.
• Collaborate with Business Development Manager.

Skills

Customer relationship management

Sales target delivery

Service orientation

Resilience

Tools

Salesforce

Job description

Area Sales Manager - Homebased / Field Sales – Central London

Salary: Up to £37,000 + great bonus, company car & home-based contract

At Brakes, we have ambitious growth plans. If you are currently working in Field Sales or have the talent to succeed in the largest Food Service sales force and are passionate about building a career in sales, we offer an exciting opportunity for an Area Sales Manager to join our Independent Sales Team.

Key Accountabilities

• Build and maintain strong customer relationships, focusing on the independent sector.
• Grow and retain customers, delivering profitable volume growth against targets.
• Partner with customers to understand their growth plans, add value, and offer practical solutions and products.
• Monitor competitor activity and proposals to ensure you offer the best local solutions.
• Collaborate proactively with the Business Development Manager to understand new customer needs and ensure smooth handovers.
• Represent Brakes as a brand ambassador in your local market.

You should be highly service-oriented, putting the customer at the center of your work, providing optimal solutions to support their business. A tenacious and resilient self-starter with a drive to succeed and experience in delivering targets will thrive in this role. You should be motivated to develop yourself continuously, leveraging various learning and development opportunities. There is potential for progression into a wide range of commercial roles within the company.

Familiarity with our modernisation programme and new technologies to enhance customer experience and performance is beneficial. Experience with Salesforce is advantageous but not essential.

In return, we offer a competitive base salary, uncapped bonus potential, a home-based contract, company car, options to purchase additional holidays, and access to award-winning products at near-cost prices.

We value diversity and aim to create an inclusive workplace where everyone can contribute and thrive. We encourage you to bring your whole self to work and help shape our culture. #BelongAtBrakes.

Why Brakes? Our purpose is to connect the world through food and care for one another.

With a commitment to ethical sourcing and sustainability, along with our award-winning products, you will be part of a company with a strong reputation and support system.

Additional Information

Brakes welcomes everyone. We focus on your potential and unique talents, not just your CV. We are dedicated to fostering a diverse and inclusive culture where everyone has a voice and equal opportunity. If you require adjustments during the recruitment process, please contact our resourcing team for support.

About Brakes

As the UK’s largest foodservice supplier, Brakes delivers high-quality fresh and frozen food from our distribution centres to pubs, restaurants, schools, caterers, care homes, and hospitals. With a dedicated workforce of 8,000, we are committed to growth and excellence.