Area Sales Manager

Ben Burgess & Co. Ltd; Huntingdon; On-site; GBP 35,000 - 50,000; Full time

Job summary

Join a leading supplier of machinery as an Area Sales Manager in Huntingdon. You will manage existing customers and seek new business opportunities while ensuring exceptional service. Enjoy a competitive salary, bonuses tied to performance, and a supportive environment that invests in your growth.

Benefits

Competitive salary, reviewed annually

Bonus scheme linked to performance

Uncapped investment in training and development

Enhanced holiday and sick pay

Company car with business and personal allowance

Company pension and employee discounts

Qualifications

• Proven sales experience in high-value equipment.
• Agricultural industry knowledge preferred.
• Excellent customer relationship skills.

Responsibilities

• Manage a portfolio of brands to secure new and repeat business.
• Build customer relationships by matching products/services to needs.
• Manage the full sales cycle from lead generation to after-sales follow-up.

Skills

Sales Experience

Customer Relationship Skills

Tech-savvy Mindset

Tools

Microsoft Office

CRM Systems

Job description

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At Ben Burgess, we’re more than just a supplier of machinery—we’re a trusted partner to farmers, contractors, and businesses in agriculture, construction, and GroundsCare. With over 90 years of experience and a deep-rooted commitment to our motto, ‘Where Service Still Counts,’ we take pride in providing first-class support and solutions that keep our customers moving forward.

We are looking for a driven and customer-focused Area Sales Manager to join our expanding team. In this role, you’ll be responsible for managing an existing customer base while also identifying new business opportunities. If you thrive in a fast-paced, field-based sales environment and have a passion for building relationships and delivering exceptional customer service, we want to hear from you!

What you’ll be doing:

• Driving Sales & Growth – Manage a portfolio of brands, securing both new and repeat business.
• Building Customer Relationships – Be a trusted advisor, matching products/services to customer needs.
• Managing the Full Sales Cycle – From lead generation to demos, finance solutions, and after-sales follow-up.
• Representing Ben Burgess – Attend customer-focused events and ensure every interaction is first-class.
• Collaborating with Teams – Work closely with finance, marketing, and depot managers to maximise opportunities.

What we’re looking for:

• Proven sales experience , ideally in high-value equipment (£100k+ unit price).
• Agricultural industry knowledge (preferred but not essential—full training provided!).
• A results-driven individual with a strong track record in sales success.
• Excellent customer relationship skills with a professional approach.
• Tech-savvy mindset – experience with Microsoft Office and CRM systems is a plus.
• Full UK driving licence and flexibility to work extended hours when needed.
• Seasonal & Weekend Availability – Weekend and harvest availability will be required to meet customer demands.

What you’ll get in return:

At Ben Burgess, we know that our success is built on the strength of our team. That’s why we invest in our people, ensuring they have the support, training, and rewards they deserve.

• Competitive salary , reviewed annually
• Bonus scheme linked to performance and department success
• Uncapped investment in your training and development —if you want to grow, we’ll support you!
• Enhanced holiday and sick pay to promote a healthy work-life balance
• Company car with business and personal allowance
• A range of benefits , including a company pension, employee discounts, health & wellbeing programmes, and more

Apply today!

If you’re looking for a role where you can truly make an impact, we’d love to hear from you.

Apply online now or send your CV to HR & Recruitment, Ben Burgess, Europa Way, Norwich, NR1 2EN.

Need assistance with your application? Get in touch at [emailprotected] or call 07380 283618.

Ben Burgess is a Disability Confident Employer—if you need any adjustments during the application process, let us know.