Analytics Solutions Lead: Drive Data-Driven Marketing Impact

Publicis Group; Greater London; Hybrid; GBP 90,000 - 130,000; Full time

Benefits offered by this job

Pension

Life Assurance

Private Medical cover

Reflection Days

Shared Parental Leave

Job summary

Starcom is seeking an Analytics Solutions Lead to shape how data, technology and advanced analytics drive smarter client decisions. You will connect strategy, insight and execution across markets, turning complex data into clear actions.

Build smarter ways of working and support growth of Collective’s data and technology capability. Lead analytics teams across data science, reporting and governance, guiding prioritisation and delivery.

Qualifications

• Experience in data, analytics or technology roles, ideally within media, marketing or a related client-focused environment.
• Ability to turn complex data, platforms and analytical concepts into clear stories, recommendations and decisions.
• Confident stakeholder management skills, with the ability to build trust across clients, senior leaders and specialist teams.
• Strong project and process management skills, with a thoughtful approach to prioritisation, delivery and quality.
• Experience using data visualisation, analytics or business intelligence tools to create useful insight and reporting.
• A collaborative leadership style, with a focus on coaching others, sharing knowledge and creating an inclusive team culture.
• Curiosity about emerging trends in digital media, advertising technology, audience strategy and marketing effectiveness.

Responsibilities

• Lead the development and delivery of data and technology solutions that help clients make more informed marketing decisions.
• Partner with senior leaders to shape data-driven strategies across media, content, commerce and digital transformation.
• Connect regional and market teams to share learnings, build consistency and support the delivery of the global data and technology roadmap.
• Guide analytics specialists across data science, audience insight and reporting, creating clear priorities and supporting high-quality delivery.
• Help clients progress from descriptive reporting towards more predictive and actionable analytics.
• Strengthen data governance, processes and infrastructure so teams can collect, manage and apply data more effectively.
• Support new business and client growth opportunities by translating technical capability into clear, compelling recommendations.

Skills

Data storytelling

Stakeholder management

Project management

Data visualization

Leadership

Analytics in media

Digital advertising

Tools

BI tools

Job description

Starcom is seeking an Analytics Solutions Lead to shape how data, technology and advanced analytics drive smarter client decisions. You will connect strategy, insight and execution across markets, turning complex data into clear actions.

Build smarter ways of working and support growth of Collective’s data and technology capability. Lead analytics teams across data science, reporting and governance, guiding prioritisation and delivery.