Analyst, Commercial Analysis

Sonypictures; Greater London; Hybrid; GBP 60,000 - 90,000; Full time

Benefits offered by this job

Annual bonus eligibility

Private medical insurance

25 days annual leave

Pension plan

Employee store discounts

Movie screenings

Job summary

Sony Pictures Entertainment is seeking a TV Distribution Sales Planning Analyst to support EMEA deal analysis and revenue-maximisation initiatives. You will work with Directors and regional teams on modelling, benchmarking, and pricing strategies for licensing opportunities across the region.

You will contribute to AI-enabled workflows, ensure accurate financial analysis, and present insights to senior stakeholders while collaborating across Sales, Planning, Finance, and Legal teams in a

Qualifications

• Bachelor’s degree or higher.
• 2+ years in media, business development, strategic planning, commercial or financial analysis.
• Experience in financial modeling and quantitative analysis, preferably in content licensing.
• Excel to analyze large datasets and turning findings into outputs for stakeholders, including PowerPoint.
• Experience with at least one of: SQL, Python or a data visualization tool (Tableau, Power BI).
• Practical experience using AI tools to support analysis, research or reporting.
• Fluency in English.

Responsibilities

• Deal modelling & analysis: build financial models and assess licensing opportunities.
• Process & workflow optimization: document and implement best practices; leverage AI tools.
• Best practice sharing: coordinate across territories; share deal insights.
• Sales strategy support: assist revenue-maximisation analysis for franchise planning.
• Industry insights & trend analysis: monitor media/tech/consumer trends to guide strategy.
• Budget impact: understand forecasts and assess effects on budgets.
• Cross-functional collaboration: partner with Sales, Finance, Legal, Research.

Skills

Deal modelling

Process optimization

Best practice sharing

Sales strategy

Industry insights

Cross-functional collaboration

Technical proficiency

AI fluency

Education

Bachelor’s degree or higher

Tools

SQL

Python

Tableau

Power BI

Excel

PowerPoint

Job description

Please note that this role is based in the United Kingdom. To enable us to meet the statutory and regulatory obligations of the United Kingdom immigration system, you must have the appropriate immigration permission needed to work and reside in the United Kingdom for the duration of the employment.

Sony Pictures Entertainment is one of the industry’s leading content providers, producing and distributing worldwide in every genre and for every platform. In addition to managing one of the industry’s largest libraries of award-winning feature films, television shows and formats, SPE is home to a thriving global content business, operating a robust portfolio of wholly owned and joint-venture production companies across the U.S., Europe, Latin America, and Asia Pacific, as well as linear and digital channels around the world.

The TV Distribution Sales Planning team is responsible for setting and delivering our product distribution strategy, supporting negotiations and delivering the end-to-end sales process. This includes commercial analysis, franchise planning, managing product availabilities and rights, negotiation and pricing support, contract review and execution, and budget and forecasting.

The Analyst will have an important role in TVD Commercial Analysis in the EMEA region. The position will work with the Director of Commercial Analysis, supporting projects and deal analysis across the wider EMEA region. They will support the local Sales teams and Sales Planning in the deal-making process.

The ideal candidate is passionate about content and has an understanding of deal analysis within the distribution business necessary to support the sales process. S/he will be a highly motivated individual able to communicate important market and client development to the relevant audience and be comfortable presenting analysis to a range of stakeholders, including senior team members.

Key Responsibilities

• Deal Modelling & Analysis: Conduct deal assessments, maintain financial models, benchmark data, and analyze market trends to support pricing strategies and licensing opportunities for TVD in EMEA. Assist in the preparation of presentations and summaries for key stakeholders.
• Process & Workflow Optimization: Assist with the documentation and implementation of best practices and streamlined deal evaluation processes across Commercial Analysis, Sales and Sales Planning teams, including the use of AI-enabled tools to improve efficiency and automation of workflows.
• Best Practice Sharing: Provide the commercial team with up-to-date information on pan-regional clients and co-ordinate across territories. Facilitate the sharing of relevant deal best practices across EMEA.
• Sales Strategy Support: Work closely with the Director on analysis required for revenue maximisation strategies e.g. franchise planning, content windowing, library maximization.
• Industry Insights & Trend Analysis: Monitor trends in media, technology, and consumer habits in partnership with Research, to guide commercial strategies.
• Budget impact: Understand territory and regional forecasts and assess sales strategies on how they impact budget.
• Cross-Functional Collaboration: Partner with regional Sales & Sales Planning, Home Office (LA), Global Deals & Strategy team, Research, Finance, and Legal

Qualifications & Experience:

• Bachelor’s degree or higher.
• 2+ years in media, business development, strategic planning, commercial or financial analysis.
• Experience in financial modeling and quantitative analysis, preferably in content licensing.
• Experience using Excel to analyze large datasets and turning the findings into clear, concise outputs for stakeholders, including PowerPoint where needed.
• Experience with at least one of: SQL, Python or a data visualization tool (e.g. Tableau, Power BI).
• Practical experience using AI tools to support analysis, research or reporting.
• Fluency in English.

Key Competencies:

• Analytical & Problem-Solving: Strong attention to detail; builds clear, well-structured models to enable data-driven decision-making, and ability to identify root causes and solutions.
• Commercial Storytelling: Confident in presenting to a wide range of audiences, able to simplify and turn analysis into clear takeaways both verbally and in writing.
• Collaboration: Ability to build strong working relationships, work across teams, and influence stakeholders
• Curious & Ambitious Learner: Genuinely interested in how the TV and Entertainment market is evolving, seeks out new tools and techniques, and applies feedback quickly.
• Adaptability & Initiative: Proactive, self-motivated, driven to provide continuous improvement and capable of handling multiple projects under tight deadlines.
• Technical Proficiency: Advanced Excel (pivot tables, lookups, complex formulas), strong PowerPoint skills and experience with at least one of: SQL, Python or a data visualization tool (e.g. Tableau, Power BI).
• AI Fluency: Uses AI tools to work faster and smarter, with the judgment to know when to trust the outputs and when to challenge them.
• Organizational Skills: Ability to multitask in a fast-paced, deadline-driven environment, with occasional travel and flexible hours.

How we take care of you:

• Competitive salary, with annual bonus eligibility.
• A choice of comprehensive health plan options that fit your lifestyle, including private medical insurance.
• Rest and recharge during a week off during the winter holidays, in addition to the 25 days of paid annual leave.
• Participate in extensive learning & development opportunities at all levels, including curated instructor-led classes and high-impact online resources.
• Build your community by joining our Employee Business Resource Groups, and/or Sony Pictures Action – our racial equity and inclusion strategy.
• Access to an employee online store filled with a variety of discounted Sony products.
• Watch the newest movies and TV shows at our exclusive employee screenings at work.
• Entitlement to apply for an interest‑free season ticket loan.
• Automatic enrolment in the Company’s Pension Plan
• Free counselling and advisory service.
• You will be automatically enrolled in the Company’s Life Insurance and Group Income Protection Plans, subject to any applicable service requirements.
• The opportunity to attend various social events in our state‑of‑the-art offices in Paddington.

In addition to the above, we have a range of other optional discounted benefits that are reviewed regularly (e.g., gym memberships, travel insurance, activity passes, car leasing, experience days and many more!)

If you require any reasonable adjustments with any part of the recruitment process, including the application or interview process, please contact us at [e-mail]. Please put Reasonable Adjustment Request in the subject line of the email.

Sony Pictures does not allow audio recording, video recording or use of AI note‑taking tools during interviews. Candidates requiring these tools as an accommodation during an interview should submit a reasonable adjustment request at the point they are invited to interview.

Sony Pictures Entertainment is committed to equal opportunity in all its employment practices, policies and procedures. No worker or potential worker will therefore receive less favourable treatment due to their race, age, creed, sexual orientation, colour, nationality, ethnic origin, disability, religion, gender, marital status or Trade Union membership (if applicable).