AI Performance Marketer

JR United Kingdom; City of Edinburgh; Remote; GBP 30,000 - 50,000; Full time

Job summary

A leading agency is seeking an AI Performance Marketer to manage paid ads and build automation flows. You will work with major platforms such as Meta and Google to generate high-quality leads. The position is flexible regarding hours, allowing for full-time, part-time, or contracted work.

Qualifications

• 2-4 years of experience in paid media (Meta, Google, LinkedIn).
• Proven experience building automations and AI-based bots.
• Solid understanding of CRMS and lead scoring.

Responsibilities

• Launch and manage Meta, Google, and LinkedIn ad campaigns.
• Build and refine AI-powered nurturing flows (email, WhatsApp, SMS).
• Analyse campaign data and continuously optimise for conversions.

Skills

Paid Media

Automation

AI Integration

CRM Understanding

Tools

Zapier

Make

GoHighLevel

Job description

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AI Performance Marketer - Paid Ads & Automation

About Rooted Social:

We’re an AI-first growth agency delivering inbound lead systems for clients across finance, SaaS, real estate, and more.

We combine behavioural data, paid ads, and automation to generate high-intent leads that convert.

What You’ll Do:

• Launch and manage Meta, Google, and LinkedIn ad campaigns
• Build and refine AI-powered nurturing flows (email, WhatsApp, SMS)
• Work with CRM and automation tools (Zapier, Make, GoHighLevel, etc.)
• Analyse campaign data and continuously optimise for conversions
• Collaborate with strategy and sales teams to align ads and funnels

What We’re Looking For:

• 2-4 years of experience in paid media (Meta, Google, LinkedIn)
• Proven experience building automations and AI-based bots
• Comfort with prompt writing, flows, and integrations
• Solid understanding of CRMS and lead scoring
• Bonus: background in growth marketing or a startup environment

Location: Remote (Europe)

Type: Part-time, full-time or contract