Affiliate Manager – Malta

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Company Overview

Global Interactive Marketing Online (GIMO) is a silver award winner for 2021 Employee Centric Company at UK Employee Experience Awards (UKEXA) in London. Established in 2006 and based in the Waterloo/Southwark area, GIMO employs approximately 200 staff in London and 450 globally.

GIMO specializes in online marketing, website development, and online games creation within the iGaming, Sports Betting, Poker, and Casino industries. We partner with leading global gaming brands such as NetBet, 777, and betFIRST. Our multicultural team includes experts in Marketing, Affiliation Marketing, Development, Web Design, Content, Analysis, Software Development, and Customer Service.

Key Accountabilities

1. Collaborate with the Vice President of Digital Acquisition to develop and implement the affiliate program and strategy for designated markets.
2. Manage current affiliates to execute the affiliate strategy effectively.
3. Build strategic partnerships to foster successful business models for brand partners.
4. Identify market opportunities and set targets based on industry ventures.
5. Manage pipeline information and partner relationships to uncover new business and growth opportunities.
6. Present insights and consult with management on business trends to develop and scale partnerships.
7. Create a testing roadmap for key relationships to facilitate continuous learning and refinement.
8. Develop a 12-month outreach strategy to drive acquisition and retention through existing and new partnerships.
9. Recruit targeted affiliates and influencers aligned with brand values and advocacy.
10. Report and communicate channel performance regularly (daily, weekly, monthly).
11. Forecast ROI and activity for all affiliate partners, ensuring targets are met.
12. Manage the affiliate and partnership budgets.
13. Monitor and analyze affiliate performance, industry trends, and competitors to optimize profitability.
14. Ensure proper tagging, tracking, and reporting of all affiliate traffic.
15. Provide weekly reports on progress, commissions, and activity for affiliates.
16. Advocate for emerging trends and technologies in the affiliate channel.
17. Implement a test-and-learn approach to improve channel growth.
18. Collaborate with creative and marketing teams on promotional materials and campaigns.
19. Negotiate SEO outreach with publishers in the Greek market, working with the Senior SEO Manager and Country Manager.

Person Specification

• Based in Malta.
• Experience in affiliation for a gambling operator is essential.
• Excellent negotiation skills, time management, and performance orientation.
• Native Greek speaker – mandatory.
• Experience with SEO outreach is advantageous.

Benefits

Our benefits package (applicable to UK-based employees) includes:

• Hybrid work model (3 days in office, 2 days remote).
• Work from abroad up to 4 weeks per year.
• Friday pizza and drinks.
• Pension scheme.
• Private health insurance.
• Learning and development programs.

Additional benefits will be discussed upon successful application.

GIMO is committed to equality of opportunity and encourages applications from all individuals regardless of age, disability, sex, gender reassignment, sexual orientation, pregnancy, race, religion, or belief, and marriage or civil partnership.