Adobe Experience Platform CDP Developer (Day Rate Contract Inside IR35)

Bodhi; Greater London; On-site; GBP 45,000 - 75,000; Full time

Job summary

An established industry player is seeking a talented Adobe Experience Platform CDP Developer for a pivotal role in their Marketing MSP team. This exciting position focuses on leveraging your expertise in Adobe Campaign and AEP CDP to create unified customer profiles and deliver personalized experiences at scale. You'll contribute to product roadmap development and provide architectural support, ensuring alignment with business objectives. Join a dynamic team where your skills will directly impact marketing operations across Europe, driving innovation and optimization in customer-centric marketing initiatives.

Qualifications

• Hands-on experience with Adobe Experience Platform CDP and data modeling.
• Strong background in executing email marketing campaigns using Adobe Campaign.

Responsibilities

• Architect and implement robust data ingestion processes for AEP CDP.
• Develop audience segments for targeted marketing campaigns across channels.

Skills

AEP CDP Proficiency

Adobe Campaign Experience

Data Engineering Skills

Analytical Skills

Problem-Solving Skills

Communication Skills

Adaptability

Tools

Adobe Experience Platform

Adobe Campaign

Google Tag Manager

Looker

PowerBI

Google Cloud Platform

Azure

Job description

Adobe Experience Platform CDP Developer (Day Rate Contract Inside IR35)

Bodhi Greater London, England, United Kingdom

This is a key technical role within the Marketing MSP team. The department is responsible for the Marketing Operations for all of European division. This role will work across all subsidiaries and partners throughout the role holder's time within the business, though will have a focus on supporting the European Office requirements.

As an Adobe Experience Platform (AEP) Developer specialising in Customer Data Platform (CDP), you will play a pivotal role in our European Centre of Excellence. Your deep understanding of Adobe Campaign, coupled with expertise in AEP CDP, will empower us to build a unified customer view and deliver personalized experiences at scale. You will also contribute to product roadmap development and provide architectural support, ensuring that our martech stack aligns with our business objectives.

PURPOSE OF THE JOB:

• AEP CDP Expertise: Act as the subject matter expert on Adobe Experience Platform CDP, guiding European subsidiaries on implementation, integration, and optimization strategies.
• Data Ingestion and Management: Architect and implement robust data ingestion processes, leveraging your Adobe Campaign knowledge to integrate customer interaction data seamlessly into AEP CDP.
• Unified Customer Profiles: Design and implement a comprehensive data model within AEP CDP to create a single source of truth for customer data.
• Audience Segmentation and Activation: Develop sophisticated audience segments based on real-time and historical data, enabling targeted marketing campaigns across channels.
• Personalization and Journey Orchestration: Leverage AEP CDP's capabilities to deliver personalized experiences across the customer journey, leveraging your understanding of Adobe Campaign workflows.
• Data Analysis and Insights: Utilize AEP CDP's analytics tools to derive actionable insights into customer behavior, campaign performance, and marketing ROI.
• Collaboration and Knowledge Sharing: Partner with marketing, IT, and analytics teams to ensure smooth implementation and adoption of AEP CDP, sharing your Adobe Campaign expertise to enhance campaign execution.
• Product Roadmap Development: Contribute to the development of our martech product roadmap, identifying opportunities for innovation and optimization.
• Architectural Support: Provide architectural guidance to ensure that our martech stack is scalable, reliable, and aligned with our business goals.

KEY ACCOUNTABILITIES

• Data Ingestion and management
• Liaising with Development teams, Subsidiary Marketing teams & Partners, and Operational teams.

KEY LIAISONS

• European Office team
• Marketing teams
• Marketing MSP Management team
• Marketing MSP Operations and Development teams
• Head of Tech & Platforms

DIMENSIONS:

• Maintain good and strong relationships with all key liaisons
• No. of communication partners: circa 30
• No. of European subsidiaries: 16
• Maintain an up-to-date knowledge across Adobe Campaign (V7 and V8) and Adobe Experience Platform.

EDUCATION:

SKILLS AND EXPERIENCE:

• AEP CDP Proficiency: Hands-on experience with Adobe Experience Platform CDP, including data modeling, segmentation, activation, and analytics.
• Adobe Campaign Experience: Strong background in developing and executing email marketing campaigns using Adobe Campaign, with a deep understanding of its data integration capabilities.
• Data Engineering Skills: Proficiency in SQL and data manipulation techniques, with experience in data cleansing, transformation, and integration.
• Passion for using data to drive customer-centric marketing initiatives.
• Strong analytical and problem-solving skills.
• Ability to adapt to a fast-paced, ever-changing environment.
• Fluency in English and excellent communication skills.

Advantage -

• Adobe Ecosystem Familiarity: Working knowledge of Adobe Analytics, Adobe Target, Adobe Experience Manager (AEM), and Adobe Launch.
• Tag Management Experience: Experience with Google Tag Manager or similar platforms.
• Cloud Platform Exposure: Familiarity with Google Cloud Platform (GCP) and/or Azure.
• BI Tools: Looker, PowerBI, Qlik
• Other MarTech/Adtech Platforms: Tinyclues, Taxi, Big Query, Infosum, Liveramp, Tradedesk, Google Ads, DV360, Meta, Appsflyer, Hybris

Seniority level

Mid-Senior level

Employment type

Contract

Job function

Marketing, Consulting, and Information Technology

Industries

Retail, IT Services and IT Consulting, and Technology, Information and Media