Ad Operations Manager

JR United Kingdom; Lincoln; On-site; GBP 35,000 - 50,000; Full time

Job summary

A leading technology company is seeking an Ad Operations Manager to manage and optimize digital advertising campaigns. The role requires strong analytical skills, experience with ad servers, and the ability to maintain client relationships effectively. As part of this dynamic team, you will contribute to revenue optimization through innovative strategies and meticulous attention to detail.

Qualifications

• Minimum of 2 years experience with Ad Servers and digital media campaigns.
• Strong knowledge of the online advertising ecosystem.
• Proficient in Microsoft Office, especially Excel.

Responsibilities

• Manage all aspects of ad operations including trafficking and troubleshooting.
• Monitor and analyze campaign performance to drive improvements.
• Communicate effectively with clients regarding campaign status and issues.

Skills

Attention to detail

Interpersonal skills

Multi-tasking

Organizational capabilities

Education

Bachelor’s Degree in Digital Advertising

Tools

Google Ad Manager

Microsoft Excel

Job description

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Playwire is a leading technology company specializing in revenue amplification for digital publishers. We provide end-to-end solutions that help publishers maximize the value of their content and audience through innovative ad tech. As the Ad Operations Manager, you will play a key role in executing and optimizing digital advertising campaigns across our network. From trafficking and troubleshooting to performance reporting and optimization, you’ll collaborate with internal teams to ensure campaigns drive results and support both our sales initiatives and publisher success.

Essential Functions:

• Execute all aspects of ad operations, including trafficking, troubleshooting, optimization, and comprehensive reporting.
• Effectively communicate campaign status, technical issues, launch delays, and delivery concerns to client contacts, maintaining strong client relationships.
• Conduct thorough quality assurance checks and resolve campaign issues to ensure accurate setup and delivery across various platforms and devices.
• Monitor and analyze campaign performance, leveraging data insights to drive improvements and meet campaign objectives.
• Proactively identify and implement strategies to increase revenue for Programmatic campaigns through effective optimizations and innovative approaches.
• Contribute to the documentation, updating, and maintenance of trafficking and workflow procedures for client accounts to ensure consistency and efficiency.
• Identify workflow inefficiencies and lead initiatives to streamline and improve the ad operations process.
• Provide assistance for ad hoc projects as required, demonstrating flexibility and adaptability to meet evolving needs.

Qualifications:

• Bachelor’s Degree or equivalent experience in Digital Advertising.
• Minimum of 2 years of experience working with Ad Servers (Google Ad Manager and/or others) and managing digital media campaigns.
• Strong knowledge of the online advertising ecosystem and advertising terminology.
• Proficiency in computer systems and Microsoft Office, particularly Excel.
• Demonstrated consistency, accuracy, and attention to detail in previous roles.
• Motivated and energetic team player with strong interpersonal skills.
• Excellent multi-tasking and organizational capabilities.