Ad Delivery Operations Lead

Immediate; Greater London; Hybrid; GBP 41,000 - 50,000; Full time

Benefits offered by this job

25 days holiday

Hybrid working

Pension plan

Life Assurance

Wellbeing programs

Training & development

Flexible working hours

Cycle to work

Birthday leave

Job summary

Immediate, a publisher behind Radio Times, Good Food and BBC Gardeners World, seeks an Ad Delivery Operations Lead to own trafficking standards, QA and workflow improvements while working with the AI team to enhance campaign setup and optimisation.

You will manage end-to-end campaigns, troubleshoot GAM setups, and ensure high-quality delivery across the portfolio, blending hands-on delivery with strategic oversight.

Qualifications

• Proven experience in Ad Operations, ideally on the publisher side.
• Strong knowledge of Google Ad Manager: targeting, line items, forecasting, reporting and delivery optimisation.
• Experience managing simultaneous campaigns or projects, prioritising effectively and meeting deadlines.
• Analytical and problem-solving skills with ability to identify root causes.
• Experience testing and supporting development of AI tools.
• Understanding of how AI and automation can support workflows; know when human review is required.
• Knowledge of the programmatic ecosystem and ability to troubleshoot discrepancies.
• Basic HTML and confidence using browser developer tools are advantageous.
• Excellent attention to detail and accurate campaign delivery.
• Clear communication with developers, commercial colleagues and non-technical stakeholders.
• Proactive and collaborative approach; able to own standards and improve processes.
• Curious and adaptable with ongoing AI and digital advertising developments.

Responsibilities

• Own Ad Operations standards, quality and workflow across the delivery team.
• End-to-end management of campaigns: booking, setup, optimisation and reporting.
• Senior operational contact for setup, delivery and technical issues.
• QA and sign off complex or high value campaign setups.
• Troubleshoot campaign issues in GAM, ensuring correct assets are implemented.
• Update the AI development team on ongoing issues.

Skills

Ad operations experience

Campaign delivery & trafficking

Analytical thinking

Attention to detail

Communication

Collaboration

AI tool testing

Basic HTML

Browser developer tools

Tools

Google Ad Manager

AI tooling

HTML basics

Developer tools

Job description

Ad Delivery Operations Lead (up to £45,000 per annum)

Immediate is home to some of the biggest and most loved consumer brands in the UK, including Radio Times, Good Food and BBC Gardeners World magazine. Our trusted, quality content reaches millions of people a month across digital, print, video, podcasts, apps and live events.

We're the destination for people looking to get more from the things they love. We're here to inspire, fuel, encourage and educate.

Whether it's the big things, or the little things; from reaching fitness goals to savouring good food, cultivating outdoor spaces, or enjoying the latest TV sensation - we help bring our audiences joy!

About the role

The Ad Delivery Technical Lead will be responsible for ensuring digital advertising campaigns are accurately implemented, delivered smoothly and optimised for performance across Immediate's portfolio. As the operational lead for Ad Operations, they will own trafficking standards, quality assurance and workflow improvement, while remaining hands on with campaign delivery and technical troubleshooting. The role will also work closely with our AI development team to test, improve and govern tools designed to make campaign setup, delivery and optimisation faster, easier and more reliable.

As an Ad Delivery Operations Lead you will;

• Own Ad Operations standards, quality and workflow across the delivery team, ensuring campaigns are trafficked accurately, launched on time and managed consistently.
• Responsible for the end-to-end management of campaigns, including booking, setup, ongoing optimisation, and post-campaign reporting.
• Act as the senior operational contact for campaign setup, delivery and technical issues, working alongside the Ad Delivery team as well as working closely with the commercial team.
• QA and sign off complex or high value campaign setups, resolving errors before activation.
• Troubleshoot campaign related issues in GAM, ensuring the setup, creatives, tags and/or pixels have been implemented accurately.
• Update the AI development team on any ongoing issues

Requirements

• Proven experience within Ad Operations, ideally on the publisher side, covering trafficking, delivery, optimisation and troubleshooting.
• Strong working knowledge of Google Ad Manager, including targeting, key values, line-item priorities, forecasting, reporting and delivery optimisation.
• Experience managing simultaneous campaigns or projects, prioritising effectively and maintaining accuracy under deadline pressure.
• Strong analytical and problem-solving skills, with the ability to identify root causes and turn findings into practical action.
• Experience testing and supporting development of AI tools.
• An understanding of how AI and automation can support workflows, alongside sound judgement about when human review is required.
• Knowledge of the programmatic ecosystem and confidence in troubleshooting discrepancies and tracking issues.
• Basic HTML and confidence using browser developer tools are advantageous.
• Excellent attention to detail and a track record of accurate campaign delivery.
• Clear communication skills, with the ability to explain requirements and technical issues to developers, commercial colleagues and non-technical stakeholders.
• A proactive and collaborative approach, with the confidence to own standards and improve processes without formal line-management responsibility.
• Curious, adaptable and committed to keeping up to date with developments in digital advertising and AI.

Benefits

• A relaxed working environment with regular socials including a summer festival
• Supportive well-being initiatives and benefits, talks & workshops, and Mental Health First aiders & Champions
• 25 days holiday plus a day for your birthday. Our offices will be closed between Christmas and New Year's which are in addition to your annual entitlement
• Tailored training and development through both our inhouse learning platform and LinkedIn Learning
• A progressive and transparent culture focused on your development
• Flexible / hybrid working plus early finish Fridays
• Cycle to work scheme
• Enhanced Family Policies including paternity, adoption and surrogacy leave. We also provide a pregnancy loss, fertility, and carers policy
• Competitive pension plans and Life Assurance
• A newly renovated modern office with lots of collaborative spaces

At Immediate, we pride ourselves on our open, inclusive, collaborative, and dynamic culture that empowers our people to thrive and give their best. We care deeply about our people, our local communities and the impact we have on the environment. Our active Diversity & Inclusion network, comprehensive well-being programs, and clear sustainability strategies reflect this commitment.

People are at the heart of our business and creating a diverse and inclusive working environment is important to us. Immediate is an equal opportunities employer. We'll never treat anyone less favourably because of their sex, gender reassignment, pregnancy and maternity, marital/civil partnerships, sexual orientation, race, nationality, ethnic origin, age, religion or belief or disability. We're also committed to supporting applications from those who are returning to work following a career break, maternity leave or caring responsibilities.

Immediate is a place you can grow, be supported, and make a difference.