ACCOUNT MANAGER | Lifestyle, Beauty, Luxury, Retail

CF0733 | London| £35-£40k

Our client is an award-winning communications agency recognised for its strategic yet highly creative 360 integrated approach. They work with clients across the luxury and lifestyle sectors including retail, beauty and wellness, travel and hospitality, food and drink, fashion, and sustainability. Based in SW London, this boutique agency specialises in PR, events, and digital marketing.

We are looking for a PR Account Manager to manage accounts within their luxury lifestyle portfolio.

Applicants should have highly relevant industry knowledge, an ability to demonstrate confident account and client management, have excellent media relations, social media/digital marketing, strong event experience, and the ability to lead junior account executives to deliver on account KPIs.

Requirements of the Role

With a focus on generating media and social coverage and developing relationships with key media and influencers, to deliver on the strategy and activities set out for each client, as well as leading the accounts to deliver the agreed campaigns.

1. Ability to draft feature copy and respond on behalf of clients for trade and consumer publications, as well as for relevant trade, corporate and business.
2. Drafting posts and content relating to relevant clients.
3. Manage the client community to an agreed level, ability to respond to the media and influencers on social channels.
4. Contribution to new business.
5. Monitoring analytics in relation to influencer/client activity.

1. Ability to identify influencers that are relevant to client programmes and outreach to create organic and paid relationships.
2. Driving the media and influencer relations programmes.
3. Pro-actively seeking and identifying publicity opportunities to ensure that the maximum level of coverage is achieved for your client, project, etc.

To hear more about this position, please contact either tanya@carterferris.co.uk or anne@carterferris.co.uk or send your CV through to: cvs@carterferris.co.uk