Account Director – Fixed-Term Contract / Freelance

610 DAC Group UK Operations Limited; Greater London; Hybrid; GBP 90,000 - 130,000; Full time

Job summary

DAC Group UK is seeking an experienced Account Director to lead key client relationships from our London office on a fixed-term contract (December–May) or freelance basis. You will guide integrated digital marketing programmes across SEO, Paid Media and content, working with media, analytics and development teams to deliver on client objectives.

You will manage budgets, forecast profitability and help grow accounts, while mentoring Account Managers and Executives.

Qualifications

• 7+ years in client services or account management, digital marketing or integrated agency
• 3+ years managing integrated digital marketing accounts across SEO, Paid Search, Paid Social, Content and Digital Media
• Experience leading account teams, managing budgets and profitability forecasting
• Experience with enterprise-level brands and AI-enabled workflows

Responsibilities

• Act as senior day-to-day contact for key client accounts and build long-term relationships
• Provide strategic direction and recommendations to ensure programmes deliver measurable results
• Lead client meetings, presentations and performance reviews
• Oversee planning, coordination and delivery of integrated digital marketing programmes across multiple disciplines

Skills

Account management

Integrated digital marketing

Client relationship management

Budget management

Strategic direction

Team leadership

AI tools familiarity

PowerPoint & Excel

Education

Marketing or business degree

Tools

PowerPoint

Excel

Microsoft Office

Job description

About the Role

We are looking for an experienced Account Director to join our London team on a fixed-term contract from December to May, or on a freelance basis. This is an exciting opportunity for a commercially minded, digitally savvy Account Director who thrives on building strong client relationships, leading integrated teams and delivering outstanding results. As Account Director, you will take ownership of key client relationships and oversee the strategic direction and delivery of integrated digital marketing programmes. Working closely with our media, SEO, content, analytics, strategy and development teams, you will ensure campaigns and projects are delivered effectively, on time, within budget and against agreed client objectives. You will be a trusted partner to senior client stakeholders, providing strategic guidance, identifying opportunities for growth and ensuring a consistently high standard of client service. We are looking for someone who can hit the ground running, confidently lead client conversations and bring together cross-functional teams to deliver exceptional work.

What You Will Bring

At least 7 years of experience in client services or account management, ideally within a digital marketing or integrated agency environment. A minimum of 3 years of experience managing integrated digital marketing accounts, including channels such as SEO, Paid Search, Paid Social, Content and Digital Media. Proven experience leading account teams, managing budgets and overseeing complex client programmes. Experience working with large, enterprise-level or internationally recognised brands. Strong commercial awareness, including experience managing account profitability, forecasting and identifying opportunities for organic growth. Excellent client relationship management skills, with the confidence to engage, influence and advise senior stakeholders. Experience developing strategic account plans and translating client objectives into actionable marketing programmes. Strong project management and organisational skills, with the ability to manage multiple priorities and deadlines. Excellent written and verbal communication skills, including the ability to develop and deliver compelling presentations. A collaborative and proactive approach, with the ability to bring together different disciplines and teams. Strong proficiency in Microsoft Office, particularly PowerPoint and Excel. A degree in marketing, business or a related field is desirable, or equivalent relevant experience. Confidence and familiarity with AI-powered tools, with the ability to incorporate AI into everyday workflows to improve efficiency, productivity and the quality of deliverables. A proactive mindset towards emerging technologies, with a willingness to explore and adopt new AI capabilities to enhance client service and team performance.

What You Will Do

Client Leadership & Relationship Management

Act as the senior day-to-day contact for key client accounts, building trusted, long-term relationships with stakeholders. Develop a strong understanding of each client's business, industry, marketing objectives and commercial priorities. Provide strategic direction and recommendations to ensure digital marketing programmes deliver measurable business results. Lead client meetings, strategic discussions, presentations and performance reviews. Proactively manage client expectations, identify potential challenges and ensure a consistently high level of service. Identify opportunities to strengthen existing relationships and grow accounts through additional services and solutions.

Account Strategy & Delivery

Oversee the planning, coordination and delivery of integrated digital marketing programmes across multiple disciplines. Collaborate closely with internal specialists across media, SEO, content, strategy, analytics and development to ensure joined-up delivery. Translate client requirements into clear briefs, project scopes and actionable plans. Ensure campaigns and projects are delivered to a high standard, on time and within agreed budgets. Monitor programme performance against agreed KPIs, working with internal teams to identify opportunities for optimisation. Maintain clear and accurate client documentation, including contact reports, status updates, project plans and budget tracking.

Commercial & Financial Management

Take ownership of account financial performance, including budgets, revenue delivery, profitability and forecasting. Develop and maintain account plans that support client objectives and commercial targets. Identify opportunities for organic account growth and additional project work. Ensure projects and retainers are managed efficiently and in line with agreed scopes and commercial expectations.

Team Leadership & Collaboration

Provide direction, support and leadership to Account Managers and Account Executives. Work collaboratively with cross-functional teams to ensure alignment on client priorities, deliverables and deadlines. Foster a positive, solutions-focused working environment that encourages accountability and high performance. Support new business opportunities where required, including pitches, proposals and RFP responses. Share knowledge, industry insights and best practices across the wider agency. Champion the effective and responsible use of AI tools across account management processes, identifying opportunities to streamline workflows, enhance strategic thinking and improve client deliverables.

Working Arrangements

This role is based in London and is available as either a fixed-term contract from December 2026 to May 2027 or a freelance engagement. We operate a hybrid working model, with three days per week in our London office and two days working from home. We are looking for someone who can quickly integrate into the team, take ownership of client relationships and make an immediate impact throughout the contract period.

DAC is a leading international media agency helping brands connect with customers and prospects at every stage of the customer journey, from the enterprise level right down to hyper-local moments since 1972. Recognized by Forrester as one of the world’s most significant growth driving agencies, DAC is passionate about helping businesses build, maintain, and optimize their online presence, leveraging our expertise in -

• Reputation Management
• Local Presence Management
• Content Strategy
• Paid Media
• SEO & SEM
• Data Analytics
• Design and UX

DAC's mission is to drive impactful client results by amplifying brands to their target no matter where they are.