Account Director- Experiential, FMCG

Premier; Greater London; Hybrid; GBP 45,000 - 55,000; Full time

Job summary

An award-winning integrated agency is seeking a Junior Account Director to lead B2B campaigns for FMCG brands. This exciting role involves managing end-to-end campaign delivery, from strategy to execution across various channels. You will be the primary contact for clients, driving brand awareness and sales while identifying new business opportunities. Join a dynamic team that collaborates with globally recognized brands and enjoy hybrid working arrangements alongside great benefits, including a pension scheme and celebratory events. This is your chance to make a significant impact in a creative environment!

Benefits

Pension Scheme

Day Off for Your Birthday

Summer and Christmas Parties

Qualifications

• Proven experience in managing end-to-end 360 multichannel campaigns.
• Exceptional client service and strategic mindset required.

Responsibilities

• Manage full-spectrum B2B creative campaigns for FMCG clients.
• Build and nurture client relationships while enhancing brand awareness.

Skills

Client Service Skills

Campaign Management

B2B Marketing

Strategic Mindset

Project Management

Job description

Junior Account Director - B2B Client Services, Trade FMCG

This role was posted 1 week ago. Your actual pay will depend on your skills and experience — discuss with your recruiter for details.

Base pay range

Direct message the job poster from Premier for more information.

About the Role

Premier Resourcing is recruiting for an award-winning integrated agency in London, specializing in B2B campaigns for FMCG brands. This is a brand new role and the first hire in their creative services division.

The Junior Account Director will be the primary contact for clients and will manage end-to-end campaign delivery, including: strategy, experiential, POS, production, ATL, shoot management, print, advertising, brand activation, content creation, digital, and more.

You should have experience working directly with trade FMCG clients and be commercially aware, with the ability to identify new business opportunities. Pitching experience is required.

Key Responsibilities

• Manage full-spectrum B2B creative campaigns for FMCG clients across retail, convenience, wholesale, and out-of-home channels.
• Enhance brand awareness and B2B sales through campaign execution.
• Build and nurture client relationships.
• Utilize diverse marketing channels for campaign success, including digital, experiential, ATL, print, and social media.
• Identify opportunities for revenue growth within existing accounts and new client acquisition.
• Create pitch decks and pitch for new business.
• Deliver high-quality campaigns with excellent client care.
• Understand and leverage communication touchpoints to maximize engagement.

Experience & Skills Required

• Proven experience managing end-to-end 360 multichannel campaigns for FMCG clients.
• Exceptional client service skills.
• Deep understanding of retail, convenience, wholesale, and out-of-home marketing channels.
• Strategic mindset with hands-on delivery capability.
• Experience delivering B2B experiential campaigns.
• Confidence managing photo and video shoots, including content creation and editing.
• Ability to produce impactful POS and brand stand-out strategies.
• B2B experience in trade sectors like retail and grocery stores.
• Broad skills in production, activation, advertising, content, social media, print, and digital.
• Strong project management skills with a hands-on approach.
• Ability to create decks and pitch for new business.

Benefits & Additional Information

• Salary: £45,000 to £55,000 + benefits
• Hybrid working: 3 days in-office
• Work with globally recognized brands
• Pension scheme
• Day off for your birthday
• Summer and Christmas parties

Additional Details

• Seniority level: Mid-Senior level
• Employment type: Full-time
• Job function: Marketing and Business Development
• Industries: PR, Marketing, Advertising