Account Director

JR United Kingdom; York; On-site; GBP 40,000 - 60,000; Full time

Job summary

A leading agency specializing in TikTok seeks an experienced Account Director to drive client campaigns and enhance relationships. The role involves strategizing and managing media spends on TikTok and Meta, ensuring integration across various content types. You will lead a team, optimize campaigns, and implement growth strategies for clients. Furthermore, you’ll enjoy unique perks such as additional holidays and a book allowance to support your creative development.

Benefits

Additional holiday days for personal milestones

Book and magazine allowance of £200 annually

Quarterly half-day off plus £50 for creative activities

Qualifications

• Expertise in TikTok and thorough understanding of the platform.
• Agency experience with a successful account management track record.
• Strong creative sense for content that converts.

Responsibilities

• Leading paid social planning and buying strategies for key clients.
• Managing and developing a team of Account Managers and Executives.
• Creating innovative TikTok Shop strategies to enhance client growth.

Skills

Relationship-building

Leadership

Strategic planning

Campaign management

Creativity

Tools

TikTok Ads Manager

Meta Business Manager

Job description

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We're a TikTok agency that helps brands stand out on TikTok. We’ve grown our own clients and communities to over 1 million followers and have achieved 600 million video views in the past 12 months. We leverage these insights to assist brands in reaching new audiences, increasing their TikTok followers and engagement, and creating compelling content that captures attention.

The Role:

We’re seeking an experienced Account Director to join our team.

The ideal candidate will be capable of executing multiple paid social campaigns, leading creative planning, managing budgets, optimizing campaigns, and providing reports. Comfort with managing small to large media spends is essential.

What you’ll be doing:

• Leading paid social planning and buying strategies for key clients on TikTok & Meta platforms
• Building trusted relationships with clients and serving as their main contact
• Developing and implementing influencer partnership strategies to drive client growth
• Creating innovative TikTok Shop strategies to enhance growth and revenue for TikTok Shop clients
• Overseeing TikTok Shop campaigns, ensuring smooth integration across paid, organic, affiliate, and live content
• Guiding clients on TikTok Shop best practices, including storefront optimization and leveraging platform features
• Providing creative feedback for client campaigns
• Acting as a senior strategic contact and escalation point for clients
• Briefing content through our creation process, collaborating with in-house and freelance TikTok creators and influencers
• Recommending and planning budgets for campaigns
• Proposing new business opportunities
• Managing and developing a team of Account Managers and Executives

What you’ll bring:

• Expertise in TikTok, with a thorough understanding of the platform
• Proactive relationship-building skills and willingness to travel for client meetings
• Agency experience with a successful account management track record
• Solid knowledge of TikTok Shop, including shoppable content, live streams, and affiliate marketing to drive GMV
• Leadership experience
• A passion for paid campaigns
• Proficiency with TikTok Ads Manager and Meta Business Manager
• Experience creating effective media plans
• Experience managing multiple brands in-house or within an agency
• Strong creative sense for content that converts
• Ability to work under pressure and meet tight deadlines
• Understanding of TikTok Shop Live sessions and support or advice on live production
• Experience with TikTok Shop affiliate programs, including outreach and performance tracking

What we can offer to you:

Additional holiday days:

• Birthday? Take a day off using your holiday
• Moving house? Take a day off without using holiday
• Getting married? Take a day off without using holiday
• Quarterly, receive a half-day off plus £50 for creative activities like painting, pottery, or spa days to boost your creativity

Book and magazine allowance:

• £200 annually towards books, audiobooks, and magazines to support your development