Account Director

JR United Kingdom; Wolverhampton; On-site; GBP 45,000 - 65,000; Full time

Job summary

A leading TikTok agency in the UK is seeking an experienced Account Director to spearhead paid social campaigns across TikTok and Meta platforms. The role requires a deep understanding of the TikTok ecosystem, strategic planning skills, and a passion for innovative creative content. The successful candidate will manage client relations and oversee a focused team, driving business growth through effective influencer partnerships and comprehensive campaign strategies.

Benefits

Extra holiday days for birthdays, moving, and weddings

Quarterly half-day off plus £50 for creative activities

Annual £200 allowance for books and magazines

Qualifications

• Experience leading a team and managing multiple paid social campaigns.
• Agency experience with a successful account management track record.
• Proficiency with TikTok Shop strategies and campaign execution.

Responsibilities

• Lead paid social planning and strategies for key clients.
• Develop and maintain trusted client relationships.
• Manage a team of Account Managers and Executives.

Skills

Deep understanding of TikTok

Strong client relationships

Paid campaigns expertise

Creativity in content

Tools

TikTok Ads Manager

Meta Business Manager

Job description

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We're a TikTok agency that helps brands stand out on TikTok. We’ve grown our own clients and communities to over 1 million followers and have achieved 600 million video views in the last 12 months. We leverage these insights to assist brands in reaching new audiences, increasing TikTok followers and engagement, and producing highly engaging content that captures attention.

The Role:

We’re seeking an experienced Account Director to join our team.

Ideally, you will be capable of managing multiple paid social campaigns, leading creative planning, budget management, optimization, and reporting, with experience handling small to large media spends.

What you’ll be doing:

• Lead paid social planning and buying strategies for key clients across TikTok & Meta platforms
• Build and maintain trusted relationships with clients, serving as the main contact
• Develop and implement comprehensive influencer partnership strategies to drive client growth
• Create innovative TikTok Shop strategies to boost growth and revenue for TikTok Shop clients
• Oversee TikTok Shop campaign execution, ensuring seamless integration of paid, organic, affiliate, and live content
• Guide clients on TikTok Shop best practices, including storefront optimization, shoppable content, and platform features
• Provide creative feedback for client campaigns as the key point of contact
• Act as a senior strategic advisor and escalation point for clients
• Coordinate content creation with in-house TikTok creators, freelancers, and influencers
• Recommend and develop budgets for client campaigns
• Propose new business opportunities
• Manage and develop a team of Account Managers and Executives

What you’ll bring:

• Deep understanding of TikTok and its platform features
• Proactive in building strong client relationships and open to travel for meetings
• Agency experience with a successful account management track record
• Solid knowledge of TikTok Shop, including shoppable content, live streaming, and affiliate collaborations to drive GMV
• Experience leading a team
• Passion for working on paid campaigns
• Proficiency with TikTok Ads Manager and Meta Business Manager
• Experience creating effective media plans
• Experience working with multiple brands, either in-house or in an agency
• Good eye for creative content that converts
• Ability to work under pressure and meet short deadlines
• Knowledge of TikTok Shop Live sessions and supporting live production
• Experience managing or advising on TikTok Shop affiliate programs, including commission structures and performance tracking

What we can offer to you:

Extra holiday days:

• Birthday? Take a day off using your holiday
• Moving house? Take a day off without using holiday
• Getting married? Take a day off without using holiday
• Quarterly half-day off plus £50 for creative activities to help you relax and innovate

Book and magazine allowance:

• £200 annually for books, audiobooks, and magazines to support your development