Account & Business Development Lead at Planit Scotland

Planit Scotland Ltd; Inverness; Remote; GBP 25,000 - 32,000; Full time

Job summary

An established industry player is seeking a proactive Account Manager with a passion for business development. This role is pivotal in driving client success and business growth through strategic marketing solutions. You'll manage client accounts, ensuring marketing efforts are data-driven and aligned with their goals. Additionally, you'll spearhead business development initiatives, identifying new opportunities and fostering relationships. Join a dynamic team that values innovation and offers flexible working arrangements, empowering you to make a meaningful impact while growing your career in a supportive environment.

Benefits

Remote & Flexible Working

Career Growth Opportunities

Data-Driven Approach

Exciting Projects

Qualifications

• Experience in managing campaigns and client relationships.
• Strong understanding of strategy, data, and performance tracking.

Responsibilities

• Manage client accounts to ensure marketing aligns with KPIs.
• Support business development by identifying potential clients.

Skills

Strategic Thinking

Client Relationship Management

Data Analysis

Problem Solving

Communication

Education

Degree in Marketing or Related Field

Tools

CRM Software

Data Analytics Tools

Job description

Account & Business Development Lead at Planit Scotland

Account Manager & Business Development – Planit Scotland

Salary: 25,500K-32K Based on Experience (Bonus Opportunity Available after probation period)

Are you a strategic thinker who loves making marketing decisions that drive results? Do you have a knack for identifying opportunities and ensuring clients get the most value from their marketing efforts? If so, we’d love to hear from you!

At Planit Scotland, we’ve spent over 10 years helping businesses grow through creative, strategic, and results-driven marketing solutions. From websites and PR to digital marketing and events, we cover it all – and now, we’re looking for a proactive Account Manager with a passion for business development to join our team.

Why This Role Matters:

This role is at the heart of client success and business growth at Planit Scotland. You’ll be responsible for ensuring our clients invest their marketing hours in the best way possible to drive measurable results. At the same time, you’ll support our own business development efforts, helping bring in new clients and promoting our services.

What You’ll Be Doing:

70% Client Account Management:

• Managing client accounts, ensuring marketing activity is aligned with KPIs and delivers measurable value
• Identifying opportunities to maximize results by working on the right thing at the right time
• Using data-driven insights to track success and refine marketing strategies
• Supporting the execution of PR, social media, digital campaigns, websites, and events
• Proactively driving ideas and campaigns that lead to tangible client outcomes (e.g., increased sales, new leads, higher engagement)

30% Business Development:

• Helping grow Planit Scotland by bringing in new business and identifying potential clients who would benefit from our services
• Attending networking events, conferences, and industry gatherings to promote Planit Scotland
• Creating and delivering pitches and proposals tailored to client needs
• Working with leadership to set business development targets and identify focus areas for growth

How Success is Measured:

Your success will be tracked through: Client KPIs: Ensuring clients get results aligned with their business goals – whether that’s sales, leads, enquiries, or engagement; Business Growth: Working towards agreed targets, whether that’s new clients, service-specific sales, or overall revenue growth; Innovation & Execution: Bringing fresh ideas to the table and ensuring client work moves efficiently across the business.

Who You Are:

A marketing professional with experience in managing campaigns and client relationships. Someone who understands strategy, data, and performance tracking – because results matter! A natural problem solver who loves making valuable marketing decisions. Confident in spotting opportunities to help clients grow while supporting Planit’s own business development. A strong communicator who can lead discussions, build relationships, and collaborate with a creative team. Comfortable in a business development role, generating new leads and promoting our services.

Support & Reporting:

You’ll report to Cecilia (MD) and the Strategic Lead, ensuring you have the strategic guidance to grow in your role. You’ll have full support from our creative and delivery teams, giving you the resources to execute campaigns effectively. Your business development goals will be set collaboratively, ensuring you have clear direction and achievable targets.

Why Join Planit Scotland?

Remote & flexible working – work from anywhere while making an impact. Data-driven approach – see the real value of your work. Make a difference – work on exciting projects that genuinely help businesses grow. Career growth opportunities – take ownership of your role and shape the future of Planit Scotland.

Ready to take the next step? Apply now and let’s chat about how you can help Planit Scotland grow while delivering outstanding results for our clients!