Account Based Marketing Manager - Remote Based UK or Spain

vectorta; United Kingdom; Remote; GBP 50,000 - 70,000; Full time

Job summary

A leading company is seeking a dynamic Account Based Marketing Manager to spearhead targeted marketing initiatives across its B2B services. This remote position will focus on developing personalized campaigns aimed at high-value accounts, requiring collaboration with sales teams and the ability to analyze market trends. Ideal candidates will possess a relevant degree and significant experience in ABM, with excellent project management and analytical skills.

Benefits

Flexible hybrid work setup

Opportunities for international collaboration

Qualifications

• Significant experience in Account-Based Marketing or related B2B marketing roles.
• Experience managing omni-channel campaigns with measurable results.
• Willingness to travel globally as needed.

Responsibilities

• Develop and implement tailored ABM strategies aligned with commercial objectives.
• Collaborate with sales teams to define strategic account plans.
• Track and analyze campaign effectiveness to inform future strategy.

Skills

Strategic consulting

Analytical thinking

Project management

Communication

Interpersonal skills

Education

Bachelor’s degree in Marketing

Tools

Demandbase

Salesforce

Job description

Account Based Marketing Manager - Remote Based UK or Spain

Join to apply for the Account Based Marketing Manager - Remote Based UK or Spain role at Vector Talent

Account Based Marketing Manager - Remote Based UK or Spain

Join to apply for the Account Based Marketing Manager - Remote Based UK or Spain role at Vector Talent

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We are looking for a strategic and dynamic Account-Based Marketing (ABM) Manager to lead highly targeted, insight-driven marketing initiatives across our specialized B2B services. This role plays a key part in developing personalized campaigns focused on high-value accounts, partnering closely with commercial teams to shape engagement strategies and support business growth.

What You’ll Be Doing

• Develop and implement tailored ABM strategies aligned with commercial objectives and sales priorities.
• Collaborate with sales teams to identify and prioritize high-value target accounts and define strategic account plans.
• Design and execute personalized, multi-channel campaigns including digital advertising, email, social media, and events.
• Apply strategic consulting approaches to analyze client needs, market trends, and deliver customized solutions.
• Conduct in-depth research to develop insights-based messaging and campaign content.
• Build strong cross-functional relationships with internal teams including sales, product, and operations.
• Leverage marketing automation platforms (e.g., Demandbase, Salesforce Marketing Cloud) to streamline campaign workflows.
• Track, analyze, and report on campaign effectiveness, using data to inform and optimize future strategy.
• Stay current on industry trends, competitor activity, and ABM best practices to guide campaign innovation.

What We’re Looking For

• Bachelor’s degree in Marketing, Business, or a related field.
• Significant experience in Account-Based Marketing or related B2B marketing roles.
• Strategic consulting background with the ability to translate insights into actionable marketing strategies.
• Experience managing omni-channel campaigns with measurable results.
• Proficiency with ABM platforms such as Demandbase and CRM tools like Salesforce.
• Strong project management and organizational skills.
• Excellent analytical thinking and data interpretation capabilities.
• Strong interpersonal and communication skills with a collaborative mindset.
• Willingness to travel globally as needed.

Why Apply?

• Play a strategic role in shaping high-impact ABM campaigns in a global business environment.
• Join a team committed to innovation, personalised engagement, and measurable outcomes.
• Enjoy flexibility with a hybrid work setup and opportunities to collaborate internationally.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing

• Industries

  Pharmaceutical Manufacturing and Biotechnology Research

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