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A recruitment agency seeks a Product Marketing Manager for a remote role within the Ads org. The position involves strategic analysis, product testing, and leading go-to-market initiatives. Candidates should have over 8 years in technology or marketing, with strong project management skills and a BA/BS degree. The role offers a competitive hourly rate of £58.65.
Product Marketing Manager
Location: Remote UK
Start date: ASAP
Duration: 11 months
Rate: £58.65 per hour(Inside IR35)
Overview of role:
Our client is looking for a Product Marketing manager to join their team. The Business Product Marketing Team is responsible for end-to-end product marketing from inbound research to inform product strategy to positioning work to launching and growing products. This role sits on the Core Delivery Product London team in the Ads org. The team is responsible for our portfolio of Ads Targeting products across the entire family of Apps The person we hire will likely be responsible for a segment of Targeting products and carrying out the following activities:
• Strategic Analysis: Conducting advertiser needs finding, segmentation and/or market sizing to influence how our products evolve partnering closely with a cross-functional product team from product management, engineering, design and more.
• Product Testing: Testing nascent products with advertisers to understand performance and product market fit.
• Go-To-Market: Leading the launch of products to market, collaborating with cross-functional partners. Once launched driving product adoption through activating relevant channels.
Qualifications & Experience
• 8+ years of professional experience in technology, strategy, consulting or marketing related discipline, with at least 2 years experience working in a product marketing or product management capacity (working with sales and or engineering leadership)
• BA/BS degree
• Communication and cross-functional leadership experience
• Analytical and problem solving experience
• Experience managing complex, fast-paced and data-driven projects
• Experience working with a variety of internal teams and stakeholders to understand and solve problems
• Experience in B2B go-to-market / product marketing
Skills:
Must have hard skills:
Good to have: