[2025] LOA - UKI - Senior Product Brand Manager - CPD (Garnier skin)

L'oreal Usa; London; On-site; GBP 200,000 +; Full time

Job summary

A leading beauty company in London seeks a Senior Product Brand Manager for Garnier Skincare. The role involves developing innovative brand strategies, collaborating with marketing teams, and monitoring brand performance for sustainable growth. Ideal candidates have strong analytical skills and experience in a fast-paced environment. This position offers a competitive benefits package and opportunities for professional development.

Benefits

Discounts on iconic brands

Private medical and dental insurance

Gym memberships

Mental health support

Family leave

Fertility leave

Qualifications

• Relevant experience in brand marketing.
• Ability to act as a brand ambassador.
• Experience in developing brand strategies and financial objectives.

Responsibilities

• Develop innovative brand strategies for Garnier.
• Collaborate with marketing teams and agencies.
• Monitor brand performance and financial goals.

Skills

Strong numerical and analytical skills

Excellent written and verbal communication skills

Outstanding presentation abilities

Experience in a fast-paced sales environment

High organizational and prioritization skills

Job description

Senior Product Brand Manager – Garnier (Skincare)

Are you a visionary brand marketer ready to shape the future? Join our agile team to develop innovative brand strategies, revolutionize media engagement, leverage deep consumer insights, and drive sustainable performance for a leading brand in a fast-paced, collaborative environment.

A DAY IN THE LIFE

Work closely with the UK BRAND 3.0 marketing team and liaise with overseas DMI & Zone teams. Responsible for developing the brand strategy and 3-year vision with the BBL, ensuring all marketing touchpoints are aligned with the long-term strategy.

MEDIA

Define media strategy in collaboration with media agencies, establish clear POVs on BETs, and utilize tools like BETIQ for media mix modeling. Embrace a new marketing model centered around digital transformation and advocacy acceleration.

CONSUMER

Collaborate with CMI to enhance understanding of consumer and shopper data, making marketing more effective. Work with creative agencies on insight-led local media creatives and content shoots. Maintain regular contact with consumers and work effectively with senior management, retailers, and agency partners.

CATEGORY & PRODUCT

Utilize tools like Nielsen/Boots IRI to analyze category shifts and trends. Contribute to international brand development projects and new launches with a 3-year strategic market vision. Coordinate with legal and scientific teams to ensure compliant marketing materials and compelling claims.

BRAND PERFORMANCE

Monitor brand performance and financial objectives. Participate in setting brand budgets and financial goals. Manage A&P spends within the PNL and drive sustainable growth, managing GM and REX targets.

WHO YOU ARE

Passionate about brands and products, acting as a brand ambassador. With relevant experience, you should demonstrate:

• Strong numerical and analytical skills
• Excellent written and verbal communication skills
• Outstanding presentation abilities
• Experience in a fast-paced sales environment
• High organizational and prioritization skills

WHAT WE OFFER

Our award-winning benefits package reflects how much we value our people, including discounts on iconic brands, private medical and dental insurance, gym memberships, mental health support, family leave, and fertility leave. We also support your development through leadership programs and expert talks.

WHO WE ARE

L’Oréal operates in 150 markets worldwide, with a mission to create beauty that moves the world. As an industry leader with €29 billion in sales, we are committed to sustainability, diversity, and inclusion, aiming to make the world a more beautiful and equitable place.

HOW WE RECRUIT

We foster a diverse and inclusive environment, valuing different backgrounds and perspectives. Our recruitment practices are designed to promote equity and fairness, welcoming talent from all walks of life.

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