SFCC Enablement lead - FR

Photon; France; Hybrid; EUR 65,000 - 95,000; Full time

Job summary

Photon is seeking a Global Enablement & Feature Activation professional to promote and activate Salesforce NGL features across markets. You will translate technical capabilities into marketing-friendly use cases and run demos to illustrate business value with KPIs.

The role emphasizes creating enablement materials, training sessions, and ensuring consistent updates across regions while engaging a global audience. Remote-friendly with occasional on-site workshops.

Qualifications

• Excellent communication, enablement, and presentation skills.
• Ability to simplify complex technical concepts for marketing and business stakeholders.
• Solid understanding of Salesforce-based webmastering, SFCC content management, and digital merchandising.
• Technical familiarity with SFCC, APIs, connectors, and digital marketing technologies.
• Experience working in a global or matrixed organization is highly beneficial.

Responsibilities

• Promote, explain, and activate new Salesforce NGL features across global markets.
• Develop clear, business-oriented narratives to support product rollouts and new feature launches.
• Translate technical functionalities into marketing-friendly use cases, showing business impact.
• Showcase newly released features through live demos and articulate their value using data and KPIs.

Skills

Communication skills

Enablement

Presentation skills

Marketing translate of tech

Salesforce SFCC familiarity

APIs & connectors

Digital marketing tech

Global/matrix experience

Job description

1. Global Enablement & Feature Activation

• Promote, explain, and activate new Salesforce NGL features (built on SFCC technology) across global markets.
• Develop clear, business-oriented narratives to support product rollouts and new feature launches.
• Translate technical functionalities into marketing-friendly use cases, demonstrating real business impact.
• Showcase newly released features through live demos and articulate their business value using data, KPIs, and benchmarks.

2. Training, Education & Communication

• Lead engaging demos, training sessions, webinars, and functional workshops.
• Create high-quality enablement materials (education kits, playbooks, guides, best-practice decks).
• Ensure consistent, transparent communication of updates, roadmap evolutions, and feature releases across all regions.

3. Community Engagement & Adoption

• Animate and grow a global community of business users, fostering collaboration and best-practice sharing.
• Act as the central point of contact for local teams, gathering feedback and identifying adoption barriers.
• Monitor usage and adoption metrics, propose data-driven recommendations, and support markets in maximizing feature value.

Candidate Profile

Required Skills & Experience

• Excellent communication, enablement, and presentation skills, comfortable engaging diverse global audiences.
• Demonstrated ability to simplify complex technical concepts for marketing and business stakeholders.
• Solid understanding of Salesforce-based webmastering, SFCC content management, and digital merchandising.
• Technical familiarity with SFCC, APIs, connectors, and digital marketing technologies is a strong plus.
• Experience working in a global or matrixed organization is highly beneficial.

Languages

• Fluent English required.
• French is a plus.

Location

• Paris area (Clichy) ; remote work possible.
• Occasional onsite presence (~3 days/week on average) for key workshops, team meetings, and strategic enablement activities.